The picture is just too perfect: a rainbow drag racing car, with two wholesome guys leaning proudly over their handiwork. It thumbs its nose at gay stereotypes in the best way possible. But what's the story behind this epic shot?
You could read the full background of Texas' Gay Pontiac Buick GMC dealership on their website, detailing how Carl and Marie Gay started selling cars between Galveston and Houston.
To fully understand this picture, though, you have to know that drag racing used to be hugely relevant in American culture, and dealerships would often run cars of their own as a kind of high-octane advertisement. That's why Carl and Marie supported their son, the late Don Gay, racing their cars. He was one of the youngest drivers to win a national drag racing title and he netted three championships in the funny car class with Pontiacs like the one above.
As to why they painted it rainbow? We don't know, but we're glad they did.
See the full picture here.
(Hat tip to Adam!)