Ford Motor will offer Sirius's satellite radio service exclusively until 2011, adding three years to a deal originally set to expire in 2008. The agreement extends to all Ford brands sold in the US, for units both factory and dealer installed, and Ford expects to generate 1 million new subscribers to the service. (Note: we had to tie our fingers together with shoelaces to keep from employing a sirius/serious pun, but dammit we did it.)
Ford, Sirius Extend Exclusive Relationship [Telematics Journal]
Related:
Starting in 2006, XM Radio to Be Standard on all Hyundai Cars [internal]