On the heels of its "Ford Mustang" video game for PS2 and Xbox, due out next week, Ford is creating an online vid featuring the Mustang, Focus ST and Ford GT. It's part of the company's product placement strategy to attract the youth market (like its appearance in GT4, pictured). The game's theme appears to be aspiration through the Ford line; players must start by driving the Focus ST and must earn their way up to the Mustang GT. After a few years, players get a yellow Ford 500, a set of golf clubs and a condo in Clearwater, Florida (ok, no). The game will be available on www.fordvehicles.com.
Mustang Stars in Ford's Game Efforts [Edmunds]
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New York Auto Show: 1:00 Ford Shelby Cobra GT500 [internal]