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Ask Me Anything: Detroit Auto Show Edition

Illustration for article titled Ask Me Anything: Detroit Auto Show Edition

The best and brightest auto industry luminaries — from Hyundai USA CEO John Krafcik to GM's new Chief Marketing Officer Joel Ewanick answering your questions during the Detroit Auto Show. Not a commenter yet? Sign up now! Here's the schedule.

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Today's schedule is (all times EST):

10:15 - 10:45 AM: Joel Ewanick, GM Chief Marketing Officer
11:00 - 11:30 AM: John Krafcik, Hyundai USA CEO
1:00 - 1:30 PM: Jim McDowell, MINI USA CEO
1:30 - 2:00 PM: Oliver Friedmann, MINI Head of Product Management and Vinnie Kung, MINI Product Management
2:30 - 3:00 PM: Gary Temple, President JLR NA
3:30 - 4:00 PM: Brett Berk, Editor of Stick Shift, Vanity Fair's Gay Car Blog

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Because our time's going to be limited with executives, if you want to make sure your question gets answered, you've got to have your questions ready to go ahead of the official time slots for each AMA (Ask Me Anything).

No, that doesn't mean slapping your questions in this post. Those questions won't get answered. What it means is be here and refreshing the site ahead of the time slot to make sure you get your shot to ask your question — and more importantly, get it answered.

No softball questions. No rules. Ask them anything. It's what America demands.

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DISCUSSION

mattoffwhiteurr
Matt White

@Joel,

GM has made quite a turn around the last two years and has some really strong offerings. The Camaro is a hit, and the Volt shows technological leadership just to name a few. You should be proud. Now that GM has a strong product range, how do you intend to reverse the public image that you have had for such a long time. GM used to be a strong brand but in the years following 1980 it has lost a lot of it's luster. Brand strength is always important and while the Camaro and Corvette crowd never really left, stealing the Prius drivers may be a challenge. Any insights would be greatly appreciated.