Ford thinks you still need to be convinced the aluminum bed in their 2015 F-150 is every bit as strong as the steel construction of its predecessor. So hold my beer while somebody whips a hockey puck, baseball, golf ball, and shot put at that som'bitch!

In true truck-marketing fashion, this ad campaign is juvenile and completely over-the-top. But damn if it isn't fun to watch and hey, looks like that big slab of aluminum holds up pretty well against the punishment of projectiles.

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Bonus: ESPN's Sports Science egghead John Brenkus flinching like a biiitch at 3:19.

Images via Ford