In the spirit of Chase Jarvis's excellent book The Best Camera is the One That's With You, I've recently started shooting cars with my iPhone 3GS. Who knew that tiny little lens had soul?

Not only is the Audi A5 Sportback not coming to the U.S., but as we heart-breakingly told you Monday night, neither is the more powerful Audi S5 Sportback. Cry with us below.

Take a look at this 333 HP supercharged-V6 quad-pipe quattro seven-speed S-tronic 4-door S5 sportback! Sadly, a look is all you're going to get, because Audi isn't bringing this possible Panamera-fighter stateside. Gallery below to make us all sad together.

Ze Germans have dropped the covers on both the 2010 Audi A5 Convertible and 2010 Audi S5 Convertible at the New York Auto Show, bringing another open-top motoring entry to the personal luxo-coupe segment.

The chaps at Car und Driver report Audi will put the next S4 and S5 on diets to trim 20% of their heft with lighter materials and smaller, higher strung engines.

We were getting seriously tired of seeing dolled-up German tuner cars without a whiff of additional grunt. Thankfully, the ABT Audi AS5-R adds a big stinkin' turbo for 510 HP to match the new looks.

The twins took their tops off this week in preparation for the Geneva Motor Show. Click inside to see the new 2010 Audi A5 Convertible and its high-po sibling, the 2010 Audi S5 Convertible.

The last time I blew past the limits of my driving ability in a big howling V8 and hooned into a turn way too fast, I was at Altamont Speedway and I spun out in a most dramatic fashion. Now I'm in a car worth 110 times as much, leadfooting it down the hill at Infineon, right at the Chute, and I'm totally into that…

The 2009 Audi A5 Convertible, the latest in a long line of four-seat Audi soft tops, appears to have gotten a bit of an early unveil thanks to a photo leak onto the net. The most notable feature is the canvas roof, bucking the hard-on-top trend made popular by Mercedes, BMW, Lexus IS250C and Infiniti G37 Convertible…

A report at Fourtitude says highly placed sources are stating the pending B8 Audi RS4 and the first edition of the Audi RS5 will be sporting a massaged version of the 4.2-liter V8 currently in the RS4 and R8. The mill would be getting a boost from 420 HP to 450-470 ponies, most resulting from opening up the…

We love how Audi just can't stop themselves with the new models. 18 new ones in the coming years is the official company line. Here's one: Looking like the unholy offspring of an A3, a Dodge Magnum and a Mercedes-Benz CLS, somehow this rendering S5 looks pretty good to our wagon loving eyes. Sure, the A4 Avant and A6…

The Audi with Italian passion in red was unveiled to a well dressed New York crowd last night. The photographer for the new ad campaign explained why square digital pixels could not capture the true curvy detail of the S5, and why she used film instead. Famous chef David Bouley served up shot glasses half full of…

So Car writers aren't sure whether or not this black-on-black Audi S5 is an RS5 prototype being flogged ahead of an auspicious release in Frankfurt. But the mag's sources say the BMW M3 coup fighter is most definitely in the works. The tipoff that this may indeed be the RS5 is the array of test equipment arrayed on…

GENEVA — Audi's former chief designer Walter d'Silva told the gathered mob here the Audi A5 is the most beautiful car he's designed in his career. We're inclined to agree, considering the original Alfa 156 hasn't aged as well as we thought it would. Nonetheless, it can't be underestimated what an achievement the A5/S5…

Well look at this. Someone with a digicam caught Audi's new S5 in the flesh, ahead of its unveiling in Geneva. Looks like it's at the Audi museum in Ingolstadt. We hear they have great M venpick sandwiches there.

Sometimes I feel like marketing a new car is kind of like making sausage. Sure, the end product looks like it could taste great, but you just know the process to get there is messy. And what about actually knowing what's in it — forget about it! But basically, it's the job of the marketing team at an automaker to…

The impact may have been lessened by last week's leak, but today the company let fly with official info on the Nuvolari-inspired A5 and S5. Maybe today's release was already on the schedule. Nonetheless, we now know the European A5 will get a range of engines from the 1.8-liter TFSI producing 170 hp to the 3.2 FSI…

Information wanting to be free and all that, another set of Audi photos leaked earlier today. They're some press shots of the S5, the A5's sportier, likely V8-powered sibling. Insiders are split on whether the S model will debut alongside the A5 at the Geneva show next month. Nonetheless, most believe it'll be powered…