French rally driver Guerlain Chicherit's goal was to beat Tanner Foust's 2011 record 100 meter jump in a car. But a practice session for the jump did not end well this morning.
I've spent the past four days in the French Alps, watching a World Champion Rally Raid driver accelerate towards a metal ramp in his MINI Countryman, before sailing skyward 360 degrees and landing on what can only be described as the world's biggest whoopee cushion.
When you make energy drinks, it's not enough to just sell them to the general public. You have to sponsor crazy activities so people know you're serious about the energy in your drink. Red Bull has a couple of Formula One teams and once made a guy jump out of a space balloon; now Monster Energy had a rally driver do…