Before the Internet, an auto show was really the only way to learn about all the new cars hitting the showrooms. Auto shows are a great PR platform for manufactures and journalists love them because they might get some free booze, but are they really valuable to your average car buyer?
We live in a hyper-connected age, this digital domain has radically altered both our social interactions and our consumer behavior . Online shopping has revolutionized retail, and is changing perceptions on how cars should be bought and sold. Consulting firm Capgemini completed a comprehensive study of what young…
Look closely at that image, Jalopnik. What you and I see there is a broken down, 1000$ (or less) rusted Pontiac Bonneville. They are looking at a Ferrari.