Ever since the original Cadillac CTS debuted more than 10 years ago, Cadillac has had its sights well and truly set on defeating the titanen of luxury – Mercedes, BMW, and Audi. But it hasn't been able to do that without a big flagship. So now Cadillac is going to bring the fight to the mountaintop.
Jay Leno and his good buddy GM Design head honcho Ed Welburn find they both adore the Cadillac Elmiraj concept. The bit you need to see, though, is when Welburn squirms as Jay mentions the Cimarron.
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This is the Cadillac Elmiraj concept. It's the 500 horsepower, 21st Century American luxury coupe you've been dreaming of.