Ford kicks off their new ad campaigns for the 2010 Ford Taurus and the 2010 Ford Taurus SHO August 4th. The campaign targets "discerning customers" focused on "technology, innovation and style." They're so tech-focused they've embedded tech in their ads.
This 2010 Ford Taurus SHO was spied by a member of ChicagoSVT at his local dealership for demo rides. We'd say they demonstrated perfectly how not to treat your brand new EcoBoost-equipped Taurus SHO. Full gallery below.
The 2010 Ford Taurus wants to become to full-size sedans what the F-150 is to trucks: the standard by which all others are judged. That's an incredibly ambitious goal for an utterly conventional car.
Normally, when we review an exciting new performance car, we like to use a dramatic burnout shot. Unfortunately, the 2010 Ford Taurus SHO barely chirps its front wheels on its 5.2-second trip to 60 MPH.
The "Mozart Effect" is a term used by Alfred Tomatis for his belief listening to Mozart's melodies can make you smarter. Ford's designers apparently took this approach, with a modern twist, while designing the 2010 Ford Taurus.
Ford CEO Alan Mulally was up early for a Today Show interview in New York with NBC's Matt Lauer. Lauer fearlessly probed Mulally, peppering him with a slew questions. Smiling like a Cheshire cat, Mulally non-answered every one of them.
Rather than a pedestrian 3.7-liter V6, the 2010 Lincoln MKS EcoBoost provides a rip-roaring 355 HP twin-turbo V6 that'll get 24+ MPG. Minus tweaks, it's the same setup we'll see in the Ford Taurus SHO.
After little-Suzy-homemaker loses control of her fully-loaded-by-110-pounds-of-groceries shopping cart, will it set off the side airbags on your 2010 Ford Taurus at a speed of 10 MPH? Let's find out.
In a move that'll surely light some fires in the SHO revival camp, Hennessey Motorsports will get their hands dirty and molest the newly-announced 2010 Ford Taurus SHO.
We showed you the reborn 2010 Ford Taurus SHO early this morning. Now it's debuted here in Chicago. Also, the power chart has debuted. Consider our fragile little minds blown.
You saw it here first. Now it's official, the Ford Taurus SHO is back. The new Super High Output's equipped with a twin-turbocharged 365 HP Ecoboost V6 to turn this $37,995 sedan up to eleven.
The Ford Taurus SHO is back, and here's further proof. These photos show the 2010 Ford Taurus SHO, which we expect to see revealed next month in Chicago, doing some humid weather testing in Florida.
We've managed to get our hands on the dealer ordering guide for the all-new 2010 Ford Taurus, which breaks down the options and confirms an EcoBoost model, possibly the 2010 Ford Taurus SHO.
Further proving the Ford Taurus SHO is not just a dashboard option, these photos from BringBackTheSHO show what could be the next SHO testing in the wild. More photos below the jump.
After seeing this shot from MSNBC of Ford of the Americas president Mark Fields on-screen above a split-open Ford Taurus, we knew we had the perfect choice for another round of "Caption This." [via MSNBC]
For an industry left for dead, the 2009 Detroit Auto Show has produced a wealth of shiny automotive awesomeness. Here are the top ten photo galleries from yesterday's first day of the show.
Moments ago, the sheet dropped on the impressive new 2010 Ford Taurus and we've got the live shots coming at you from the floor of the Detroit Auto Show.
In 1986, Ford unleashed a moonshot automobile which dragged the company and its competitors into the future. With the 2010 Ford Taurus, it seems Ford is staking its claim at greatness again.
Ford's Active Park Assist looks to be much more controlled than the system Lexus debuted on the LS460 and will be available as an option on the 2010 Lincoln MKS and the upcoming 2010 Lincoln MKT crossover that will debut at the Detroit Auto Show next month.
