Suck, suck, suck; blame, blame, blame. Suzuki says its abysmal scores on a recent JD Power Initial Quality Study were a result of its assembly partnership with GM-Daewoo. Among the 36 vehicle nameplates the associates rated, Suzuki vehicles ranked cold last.
Earlier this year, Suzuki's chairman (rather conveniently named Suzuki) complained to GM's CEO Rick Wagoner about quality problems at GM-Daewoo, which rose from the ashes of then-bankrupt Daewoo in 2002, with the incendiary stewardship of GM, Suzuki and China's Shanghai Automotive, which remain GM-Daewoo shareholders. According to this year's study, Suzuki owners reported 151 problems per 100 vehicles in the first 90 days of ownership, while the industry average was 118.
The questionable car, er, in question is the Suzuki Forenza, built by GM-Daewoo, and marketed as approximately 837 different models around the world by GM, Suzuki and Daewoo, including the Daewoo Lacetti, the Chevrolet Lacetti, the Chevrolet Optra the Maytag washer-dryer and the Baskin-Robbins Double Chocolate Fudge Peanut Ripple. It's no secret the Fortenza sucks, it's just a question of who's responsible for the suckage, and is it good business to build a car to be marketed by multiple brands, even if all the board members bathe together at the sento?
Suzuki to Show New Grand Vitara in Frankfurt [internal]