Short-Lived GM Car of the Day: Cadillac Cimarron

Illustration for article titled Short-Lived GM Car of the Day: Cadillac Cimarron

Of course you saw it coming! The Cimarron, perhaps the most costly badge-engineering fiasco in The General's history. Based on the same J-body platform as the Olds Firenza and Pontiac J2000, the marque-tarnishing Cimarron was built for the 1982 through 1988 model years; each one that rolled off the assembly line was another torpedo fired into the flank of the once-glorious dreadnaught of Cadillac's image.

Cadillac Cimarron Information []

Over the Back Fence: Cadillac BRX Coming in 2009; BLS to the US [internal]


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Hey, the Cobalt isn't that bad! I drove one as a rental around a year ago, and I remember being impressed by the fact that it didn't suck nearly as much as I expected it to. Other than the abysmally cheap, hard-as-a-rock door plastic that my elbow kept coming into contact with, reminding me at every turn of pennies pinched, it was almost likable.

Granted, "Cobalt: Less sucky than you'd think!" is a poor slogan, and sets the bar pretty low, but I think the General is making baby steps. Also granted, they need to be making great striding leaps, but there's some comfort in the fact that, like a cancer patient going out on their own terms, they may die with some dignity.

@Davey G.:

I saw a fucking cherry Olds Firenza sedan pulling out of the gas station the other day as I was pulling in. Took me two beats and a second look to even realize what it was, as on first blush my brain registered it as a 7/8 scale Cutlass Ciera.