This image was lost some time after publication.
This image was lost some time after publication.

As PistonHeads tells it, Lotus's chief Mike Kimberley has confirmed the name of the company's Esprit-replacing flagship will be — Esprit. It's the first word from the company that the Esprit line — one of the most storied Lotus marques ever — would continue. According to PH, Kimberley said, "For Lotus to be successful we need a three model line-up and the jewel in the crown is the Esprit," to which a PR rep corrected him, with "mid-engined sports car." In other news, The Society for the Prevention of CEO Tourette's Syndrome wants a few bucks.

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LOTUS ESPRIT: THE NAME'S OFFICIAL [PistonHeads]

Related:
Coming Soon, the Main Event: New Lotus "Esprit" Nears [internal]

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