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​Ask The Man Behind The 2016 Nissan Titan Anything You Want

Illustration for article titled ​Ask The Man Behind The 2016 Nissan Titan Anything You Want

The 2016 Nissan Titan is an answer to a question we're not entirely sure needs answering. So we tied the Titan's chief product head to a chair, filled him full of genuine Thai Red Bull, and glued his palms to a laptop to tell us why Nissan's latest foray into the light-duty pickup market matters.


The Titan is ever-so-slightly smaller than the dominant full-sizers, but with a Cummins turbo-diesel V8 and 12,000 pounds of towing capacity. It's here to woo F-150, Ram, and Silverado buyers with more power and better fuel economy, and Rich Miller, the Titan's chief product specialist, is here to tell you why. Ask him anything.

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Byron Young

I've read that EPA regulations have driven manufacturers away from small efficient pickups. From your perspective, is this correct? Is there one "smoking gun" that killed this class of truck?