Garishly outfitted cars in brightly-colored, energy drink logo-festooned booths teeming with booth babes, brahs in flat bills and old men in auto-themed Hawaiian shirts inhaling a fragrance of waterless car wash and hepatitis. Yup, it's the Specialty Equipment Market Association (SEMA) annual show in Las Vegas. The one time every year when the aftermarket industry gets to shoot a load of carbon fiber and neon into the faces of the Axe-sprayed assembled masses.
This year's star? Well if it's not the Jeep Brute Double Cab or the insanely-priced ICON Bronco, then it's this RMR-tuned Hyundai Genesis Coupe with the company's Tau V8 KY'd into the engine bay. It's a million times classier than some of the other tuned-up crazy-ass conceptual abortions littering the convention center floor, but that didn't stop teampenske3 from providing this — the likely typical response from the average SEMA attendee:
HEY BROS! WHAT WE BE DOIN HERE IN DA OPPOSITELOCK YO? DOODZ, YOU BEST BE CHECKIN OUT THIS SICK RIDE. ITS A GENESIS COUPE WIT DA 5.0 VEE 8 BROS! SHIT'S TIGHT, BRAH, THOSE RIMS AND SHIT ARE TOTALLY SICK. BITCHES BE LOVIN DAT KOREAN V8 U KNOW. I MEAN, EVERYONE KNOWS THAT BITCHES LOVE DA KOREAN SHIT MAN, IT'S WHY THAT KOREAN TACO SHIT SO POPULAR BRAH! AND THIS 5.0 TAU V8, MAN DAT TAU GOT SOME POW! SHITS GOT LIKE 450 HORSEPOWERS AND THATS EVEN BEFORE I ADD DAT NAAS BRAH! DAMN, DUDE IMAGINE HOW FAST THAT SHIT GONNA BE ONCE I PUT A TURBO ON DAT MOTHAFUCKA AND PUT A NOS TANK IN THAT SHIT. VETTE AINT GONNA MAKE EM WET NO MORE BRAH! THIS AIN'T THAT RICER SHIT EITHER BRO, LIKE YA SEE IN DEM CIVICS AND SENTRAS AND OTHER GAY-ASS SHIT YOU KNOW? SHIT'S REAL, CAUSE DAT RHYS MILLEN DRIFTER GUY, YOU KNOW HIM, DRIFTS AND SHIT? DUDE, HE PUT HIS FUCKIN NAME ON THIS FUCKIN CAR, MEANS THIS SHIT'S GOTTA BE GOOD. SHITS INSANE BRAH. BITCHES BE LOVIN DAT GENESIS, YA KNOW? NO YOU DON'T KNOW, BRAH, YOU DON'T KNOW HOW MANY BITCHES I BE PULLIN ONCE I GET THIS CAR BRO! LIKE I BE PULLIN SO MANY BITCHES THAT YOU AIN'T EVEN GONNA HAVE ANY LEFT BRAH. THIS CAR'S SO SICK, THEY EVEN PROBABLY GOT A COOLER OR SOME SHIT FOR THAT NATTY LIGHT BRO! LIKE FUCK YEAH BRO!
SHIT'S INSANE BRO. INTERNET'S FUCKIN AMAZING.