Mazda doesn't take as much crap from us as other automakers because they tend to make cars you can enjoy driving without the need for a lobotomy. And this commercial is another reminder of that. Even if they've swapped "Zoom-Zoom" for the slightly vaguer "what do you drive?" motto and seem to have removed almost all references to the CX-9.
You can see one reference to Zoom-Zoom at the end of the ad, but that's it. (Hat tip to RX-Elise!)