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For ladies who insure their cars,
Sheilas' Wheels are superstars,
Girls are bored beyond endurance,
Payin' too much for car insurance,
For bonzer car insurance deals,
Girls get onto Sheilas' Wheels.
Women make the safest drivers,
We could save a bunch of fivers,
For bonzer car insurance deals,
Girls get onto Sheilas' Wheels.

-The Sheilas' Wheels Jingle

Though UK-based car insurance company Sheilas' Wheels has a long history in car insurance for women, they don't have a long history in the blow-up doll industry. Be that as it may, they think it's an industry ready to blow up...

...and are offering a pilot program called "Buddy on Demand" for women scared of driving alone at night. Frightened female Brit motorists will now be able to reach into the glove compartment and in just 60 seconds, fill an inflatable passenger with their car's cigarette lighter socket. Right, because that'll scare off potential criminals and miscreants. Our thought is it'll probably just give them one more thing to want to steal ‚ÄĒ especially if it's the "Jenna Jameson life-like vulva" edition.

Blow-up car pal on way [The Sun Online]

Related:
When Airbrushing Goes Bad [internal]

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