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Vying for the "psychological advantage," Toyota plans to bring out a plug-in hybrid before GM can release the Chevy Volt. More »
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Toyota's ready to battle GM's OnStar with it's own on-board telematics program appropriately named Safety Connect and Lexus Enform. Of course GM could have avoided this if they'd let Lexus continue to use OnStar. More »
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The Eco Car War is heating up and Toyota is considering creating a Prius brand in an effort to open up a new front. This possible move would take advantage of the fact that, next to the word 'hybrid' itself, the Prius nameplate is most associated in this market with eco-friendly vehicles. Toyota already has the largest base of loyal customers, and a variety of Prius-branded vehicles would allow the company to grab buyers who might otherwise consider the 2011 Chevy Volt or 2009 Honda Insight. More »
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Toyota just earned their greedy shareholders 3.6 billon duckets. Not for all of 2006, mind you; just the last three frigging months. Another sales record. And get this. Rather than resting on their cash-fat laurels after finally and officially unseating FoMoCo as the world's second largest automaker, Godzilla Motors Toyota built 9.018 million vehicles last year. General Motors? 9.18 million. That's about 162,000 vehicles less than the world's eight-decade reining champ. And the General is cutting down on rental sales. And that new super-sized Tundra launches any day now. And check out this quote; More »
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