When you're advertising a car like a 2CV, it helps to be smart about how you set up your comparisons with other cars. And this 2CV ad pulls it off masterfully. Everything checks out— a 2CV running at 71 MPH would smoke the shit out of a Ferrari running 65 MPH. And it costs like 1/10th as much!

This is just great. More modern economy cars could learn a lot from this no-so-serious approach. And, damn, I just checked the math on that Rolls-Royce wheels thing: it'd dead on.

(Thanks to several folks who alerted me to this!)