Rampenfest To Launch BMW 1-Series From Oberpfaffelbachen

Taking a page out of its MINI playbook, BMW appears to be setting up some very clever guerrilla marketing to promote the 2009 BMW 1-series. Rather than shovel another recycled "look at the amazing precision of this new car" advertising campaign at us, BMW may be going in a different direction for the tossable new… » 2/28/08 8:00am 2/28/08 8:00am