If you’re a Star Wars fan and an Uber user in New York City, you’re in luck. Get ready to pull out your phone and wait reluctantly by it for a #branded Dodge Charger Hot Wheels Storm Trooper Hellcat Uber to come your way.
If you live in Seattle and you need a ride to Valhalla, you’re in luck. The driver-on-demand app Uber is running a promotion with the new Mad Max video game that puts passengers inside post-apocalyptic-inspired vehicles. »
I’m writing this from a train. Without access to a car, I had to make a plan this morning for how to get to an interview: rent a car, ride a bike, take a train and a bus, use an on-demand ride service. I chose the train for a few reasons. But mostly because I believe that choosing public transportation is the best… »
When Stephen Colbert’s The Late Show launches on September 8 there will be a few surprising guests on his couch: Both Elon Musk and Uber CEO Travis Kalanick are booked for a very tech-focused first week. But that’s not the only hint that Colbert’s show might promise to be the most nerd-friendly late night show ever. »
You’re stuck at work, your spouse is out of town, your son is sick at school and your daughter is late for piano lessons. A few years ago, some sacrifices would have to be made-but now you just call a car-sharing service to haul your brats away! I mean, you’d trust this man to transport your kids, right? »
There was one moment during yesterday’s Tesla’s earnings call that said everything, while Elon Musk said absolutely nothing. »
Uber, Silicon Valley’s prized amoral unicorn, is presumed to be a financial titan and a sure-thing IPO in the near future. Which may be true. But one thing that’s frequently missing from the conversation about its inevitable dominance over virtually every facet of our lives is the answer to a fundamental question:… »
So I’m sitting in the back of an Uber the other day. It’s a Nissan Altima, the last-generation model, the one where it looks like the rear tail lights were styled using the rare Photoshop feature More Turn Signal. The driver is yammering away on the phone. And he’s cruising along about three inches from the car in… »
Uber, the car service oh excuse me technology company that just makes an app and definitely does not employ drivers, is currently fighting it out in court to make sure its employees don’t legally count as employees. In its latest motion, filed Thursday, the company argues 160,000 California Uber drivers shouldn’t be… »
On the same day that Uber got bad news from the California Labor Commission, the New York Post reports another ill omen for the technology-company-and-definitely-not-a-car-service everyone loves to hate and use anyway: NYC has impounded nearly 500 Uber cars since April in a sting against illegal “street hails.” »
Even though Uber might be considered a kind of terrible company by many, it does do some pretty cool promotions. Like when it delivers poutine to the fine people of Montreal during poutine week. And now, before the Indy 500, you can get an IndyCar to pick you up. »
A bidding war is brewing between Germany’s Big Three and Uber for a controlling interested in Nokia’s Here mapping service. And as Uber goes from glorified ride-sharing company to mover of all the things, it’s going to be a key technology to get them there.