Awwww, Brand Logos When They Were Babies

We know where brand logos come from and what they mean, but what did they look like when they were babies? Thanks to Brazilian ad agency Dentsu working for Minichamps, a die-cast scale model company, we now know what the toddler versions of logos from Lamborghini, Ferrari, Maserati and Jaguar all look like. Wait — why… » 5/12/08 6:00pm 5/12/08 6:00pm

Ever Wonder What Your Car's Emblem Means?

Even though a recent trend with emblems is to use them as supersized chrome kitsch to draw attention away from an appealingly boring design, once upon a time they actually meant something. Like a family crest, most Automotive emblems represent something important to the maker—something historically important, ideals… » 2/14/08 2:30pm 2/14/08 2:30pm

GM Catches Vapors, Trademarks "Vapor" Name For SUV

Our trademark-trumps-all friend Trademork just let us know that the General's gone and on November 5th trademarked a new name for "motor land vehicles, namely automobiles, sport utility vehicles, trucks and vans." The name? Well, it's called the "Vapor" and we're guessing it'll be a concept car of some sort. We're… » 11/13/07 8:30am 11/13/07 8:30am