It's an unconventional approach, but given Chrysler's dismal state, why not try something different? RE: What else can they quickly pull off the shelf?
The question is whether American car buyers give a rip about anything outside their borders. Most probably don't. However, Fiat needs to rebrand Chrysler as a source of internationally flavored cars, and this is a quick and easy way to start changing perceptions.
Matt, as a taxpayer, my primary concern is getting Chrysler back on its feet. If it takes a foreign ad shop to do it, what's the problem? The Americans had their chance and blew it.
#15 - - Leave, and walk a few blocks to the original Pantry Cafe and have lunch at an L.A. institution. Never closed in over 70 years, even during wartime. Cash only. Not for the calorie counter or health food nut with OCD. Besides, a little fresh air will do you good before you go back to the show for Round 2.
I wish I was twenty years younger. It'd be worth wrestling with the onset of puberty in order to actually be excited about some new cars. And I don't mean that I want to be 12 years old in 2009, I wish it was 1989.
I have no idea what they're doing here... I can't imagine they'd actually market this pig in any manner even remotely close to the way it looks right now.
I guess I'm the only geek here, so it is my duty to point out that number 8 is a red british phone booth, whereas the TARDIS (Time And Relative Distance In Space: I told you I am a geek) is a 1950's vintage blue police call box.
Edited by dwegmull comments for the purpose of obscurity at 12/04/09 10:38 PM
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Edited by dwegmull comments for the purpose of obscurity at 12/04/09 10:39 PM
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But not too terrible an ad, as long as it's not being aimed at us Americans. Would confuse the hell out of my next door neighbors.
12/06/09
Also another fun way to pass the time: enjoy the complimentary booze supplied by the various luxury automakers.*
*only available to working members of the automotive media. Suck it, plebes.
12/05/09
12/05/09
The question is whether American car buyers give a rip about anything outside their borders. Most probably don't. However, Fiat needs to rebrand Chrysler as a source of internationally flavored cars, and this is a quick and easy way to start changing perceptions.
Matt, as a taxpayer, my primary concern is getting Chrysler back on its feet. If it takes a foreign ad shop to do it, what's the problem? The Americans had their chance and blew it.
12/05/09
#15 - - Leave, and walk a few blocks to the original Pantry Cafe and have lunch at an L.A. institution. Never closed in over 70 years, even during wartime. Cash only. Not for the calorie counter or health food nut with OCD. Besides, a little fresh air will do you good before you go back to the show for Round 2.
12/05/09
Plus, then grunge wouldn't have had to happen.
12/04/09
I have no idea what they're doing here... I can't imagine they'd actually market this pig in any manner even remotely close to the way it looks right now.
IOW, this could be the Best. Mule. Ever.
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