GM Poaches Joel Ewanick From Nissan, Continues Marketing Musical Chairs

Mere months after leaving Hyundai for Nissan, we've learned GM's hired Joel "Hyundai Assurance" Ewanick as its new VP of marketing. Jeez, does Nashville suck that much? Also, what's outgoing marketing chief Susan Docherty going to be doing now? [GM] » 5/05/10 9:30am 5/05/10 9:30am

GM's Chevy Volt Dancers Make Fox News, Become Full-Fledged PR Nightmare

GM's Chevy Volt LA Auto Show marketing song and dance disaster we've reported on the past few days just became a much bigger deal. It's now the lead story on Fox News. We totally called this one. » 12/15/09 11:05am 12/15/09 11:05am

Talking Pontiac's Post G8 ST Future With GM VP of Marketing Susan…

Yesterday's announcement from GM stating the 2010 Pontiac G8 ST was being canceled came to us like a knife in the heart, so today, we had a conversation with Susan Docherty, the Pontiac Marketing VP. » 1/07/09 12:30pm 1/07/09 12:30pm