Just How Terrible Is Likely 2014 Sauber Driver Sergey Sirotkin?

Thanks to a new round of investors in Formula 1 stalwarts Sauber, it's looking likely that 17 year old Sergey Sirotkin becomes a driver with the team as early as 2014. This is a bad idea. Why? Because Sergey Sirotkin is not exactly a good racing driver. How not good is he? » 7/16/13 8:29am 7/16/13 8:29am

BMW Motorrad Does Cross Promotion, Military Discounts

You can tell it's getting into riding season now as BMW Motorrad is picking up steam in its promo activities. They're dropping BMW Sauber F1 Team driver Nick Heidfeld onto a spankin' new BMW HP2 Megamoto for some cross corporate shilling. We've been enjoying the twin delights of two-wheeled transport and 50+ MPG fuel… » 5/13/08 9:20am 5/13/08 9:20am

Nick Heidfeld Shows Us What NOT To Do While Demonstrating The BMW…

BMW thought it would be a good idea to bring out the new Sauber F1 car for a bit of fun at the BMW plant in Munich. Why not halt ze making of ze Bimmers for a few minutes and give the 5,000 or so workers a little entertainment? Well, we can think of a reason. BMW's driver Nick Heidfeld zooms down the strasse and does… » 4/24/08 3:40pm 4/24/08 3:40pm