Bad news if you're currently running a Recaro Pole Position seat in your race car: the seats have lost their FIA homologation, which is the safety certification that allows you to use them in your race car for many sanctioning bodies.
"Obsession" can be a dangerous word in the wrong context. It's thrown around too easily in place of "enthusiasm," but witnessing actual obsession gives the term license. At the Recaro factory here in Metro Detroit, you'll witness obsession.
It's rare for a company to be practically synonymous with the product they make, but that's exactly what Recaro does with their seats. There are racing seats, and then there are Recaros.