Most of us know there’s a wealth of information contained in Vehicle Identification Numbers, or VINs. Since 1981, VINs on motor vehicles sold in the North American market (and elsewhere) have been standardized not only on passenger cars, but motorcycles, commercial trucks, even trailers. With access to the internet, a…
Seventies PSAs kept it brilliantly simple. If you're trying to get drivers to take a second look for motorcyclists, this spot has it all: a well-spoken Brit rolling up his sleeves, a clear explanation of the problem, and a scary looking wreck unmarred by CGI.
Please talk to your kids about palindromes before it's too late.
Linda Jackson, former Managing Director of Citroën UK will replace Fréderic Banzet as CEO of the Citroën brand next month, thus becoming the second female CEO of an international car maker in less than a year.
Do you ever wonder why everyone looks at you with astonished faces when you're driving? Well, here is a start. If you do any of these things, you are raising the blood pressure of everyone around you with your embarrassing driving. Whether you are just clueless or a bit self righteous, make sure you pay close…
By now we should all be on board with the idea that texting while driving is a particularly dangerous and irresponsible thing. But how does it affect one's driving within Mario Kart? A physician and some elementary schoolers found it significantly increases the risk of driving backwards, among other hazards.
It's summer. It's stinking hot. And for any silly person who leaves their pets (or any imbecile who leaves their kids) inside a parked car, watch this video where a doctor traps himself inside a parked car to see how how it gets. Even with all four windows cracked down a bit, the car temperature reaches 117 degrees…
Sometimes the best way to drive a point home is pure, abject terror. And that's the approach Leo Burnett London used in this ad that shows a rather extreme way to discourage drinking and driving.
You’re doing it again. It’s only been a few years since we last met here, but you, Valley venture capitalist and Alley opportunist, are worse than ever. There will come a day when all the coddling and cheerleading you’ve become accustomed to curdles into rage and recrimination in the wake of another burst bubble, and…
After on Monday, the French newspaper Le Monde reported that PSA (Peugeot-Citroën) is planning to buy the struggling Opel brand in order to get a chance against the Volkswagen Group, Opel released a statement claiming the French are talking bollocks.
This Wednesday, Citroën will end the production of its executive saloon, the weird and wonderful C6. The 250 people working on that line will be transferred to other tasks, but it will also result in the Mulhouse factory stopping completely for two days this month. In the long run, PSA is planning to fire 11,200…
Opel has been the focus of a lot of squabbling inside GM as of late. The brand is underperforming and proving to be a pretty gigantic money pit. Analysts are telling GM to get rid of it as soon as humanly possible.
GM has officially teamed up with PSA Peugeot Citroën In order to stop losing all the money they're earning in the rest of the world in Europe on Opel/Vauxhall. Or, to put it other terms, they've dumped their weirdo Swedish girlfriend and picked up a tiny underfed French woman to help raise a better family.
If this British ad is the Ten Commandments of safe driving PSAs, the Canadian one above might just be the Garden State.
The winner of the first YouTube competition for best ad worldwide was this public service announcement from England about wearing seat belts. C'mon, it can't be that good...what the...wow, no, I'm fine, it just got really dusty in here. [Copyranter]
In 2008, 5,870 people were killed in car crashes while eating or talking on the phone. The government wants you alive, so it recently launched the public-service site Distraction.gov. In other news OH LOOK SOMETHING SHINY
Remember that British anti-texting ad? The Today Show's found it and they're going nuts. Donny Deutsch just said TV stations need to show the video like, around-the-clock. It's the biggest Welsh hit since Tom Jones.