Jalopnik: promotions

GM To Give Out Perfect Attendance Award, New Car

Matt Hardigree — Mon, 12 Nov 2007 17:30:00 EST

Proving that the medicine goes down better with a spoonful of sugar, GM announced today that a year of perfect attendance gets your average factory worker into a drawing for $15,000 towards the purchase of a new GM product. That's the sugar. The medicine is that starting January 1, those who are absent are going to need a prescription slip or test results from the doctor or else they'll face a verbal warning or, if it happens too often, a pink slip. So when daddy or mommy goes to work with appendicitis, remember that their pain is buying you that new Aveo. [Market Watch]

You Will Risk Life And Limb For The BMW 1-Series

Ray Wert — Thu, 18 Oct 2007 11:00:00 EDT

We just came across this commercial for the new BMW 1-series which seems to imply as soon as you see one of the little new coupes from Bayerische Motoren Werke AG, you'll care about nothing else. Apparently this includes walking on to a gleaming white assembly line and stealing one of the little buggers before it's even finished. Ha! A BMW assembly line without a finishing area at the end? As if.

2008 Chevy Malibu Ad Campaign Also Wants To Show You How To Rob A Bank

Ray Wert — Wed, 17 Oct 2007 20:00:00 EDT

After first showing us the serious problem America has with blind joggers, the ad mavens for the General are now using the ad campaign for the new 2008 Chevy Malibu to show us the proper way to rob a bank. Apparently it has something to do with using a late 90's Oldsmobile as your getaway car — and — we're not really sure how that works.

2008 Chevy Malibu Ad Campaign Seeks To Get Joggers To Pay Attention To Cars

Ray Wert — Wed, 17 Oct 2007 19:12:06 EDT

We told you last week about the new Chevy Malibu ad campaign and now we've got the first ad. The new commercials for the all-new 2008 Chevrolet Malibu appear to be based on the premise that our nations' joggers seem to be having a problem — they're unable to see cars directly in front of their eyes. They're slamming into front quarter panels and doors. This must be stopped. Either we need joggers to stop jogging or we need car companies to start building sedans that aren't boring. Hmm — guess we'll need joggers to stop jogging.

The BMW 3-Series Is A Cult On Wheels, Makes For A Good Commercial

Ray Wert — Fri, 12 Oct 2007 11:00:00 EDT

Yes, the BMW 3-Series is a religion to many — a part of pop culture, a subculture. Heck, it's like Joseph Stalin or Kennedy — it's a cult of personality. And it also makes for a killer car commercial. In a world of watered-down attempts at humor and silly jingles — this 3-Series commercial stands out. It's an ad that's does what ads about cars with a history should be doing — drawing upon that history and the positive emotions associated with it to use to sell the present day car by showing us the new version of the ride with a clear white background — a lack-of-color representing the endless possibilities of the future. Don't get us wrong, it's no Ferrari Shell ad, and it's no Michael Bay Chevy ad — but it does succeed where many recent commercials have failed — it made our pulses quicken and lean forward to pay closer attention. What more does an advertiser want?

Chinese Man Takes Car Commercial Too Far, Builds Transformer Out Of Citroen

Ray Wert — Wed, 10 Oct 2007 20:30:00 EDT

According to our gadget-obsessed brothers, a man in China spent $8,000 to build his very own Transformer out of a Citroen. We feel like we've seen this before — again and again and again. All we're hoping is it's lead-free. [UPDATE: Now we've got video!]
[via Gizmodo]

Chevrolet Diggs Social Link-Sharing Sites So Much, They've Created A Couple Of Their Own

Ray Wert — Wed, 03 Oct 2007 11:30:00 EDT

We just received an e-mail from the folks at Campbell-Ewald about two new sites Chevy's just created called Silveradohub and Cobalthub. Apparently they're Digg-like sites for submission of "blog posts and articles" on the Chevy Silverado HD and the Chevy Cobalt. We actually were the first to drop a link up on SilveradoHub — and let me tell you, it was all the excitement of Digg, with none of the you know, excitement. Maybe it just needs more than one submission up there. We guess we'll just have to wait and see. But at least the first submission is funny and yes, you'll have a chance to see the full review that accompanies the picture shortly. Full text of the e-mail we received after the jump.

Please accept this exclusive invitation to be among the first to post about or to share information on two newly launched automotive Web sites — SilveradoHub.com and CobaltHub.com. These digg-like sites will serve as an area to share links about Chevy Silverado HD and Chevy Cobalt, such as blog posts and articles that your site has made available for your audience. Registration is free and easy. Help promote your Jalopnik traffic by sharing your favorite Silverado and Cobalt links, stories and events today!
Thanks in advance,
The Cobathub and Silveradohub teams.

Audi Thinks Hot Women In Helicopters Will Chase You In The New A4

Ray Wert — Fri, 21 Sep 2007 11:15:00 EDT

Yes that's the new Audi A4 that even when jamming down a windy mountain road with a hot chick in a helicopter still looks as astonishingly un-different to the old Audi A4 as it did when it was just flashing its headlights at us. But whatever — you Audi fan-boys love the ~~same~~ new look — so you'll be cargasming all the way until the end of this ad anyway. Enjoy the pretty new LED headlights. [via World Car Fans]

Q: What Does Pontiac Have To Do With Halo 3?

Ray Wert — Fri, 14 Sep 2007 15:30:00 EDT

A: Absolutely nothing. Still, watch the marketing geniuses at Pontiac try to build excitement by taking an ad for Pontiac and slapping a Halo 3 ad to the end of it. Did we mention that one person will win the above Halo 3 - stickered Pontiac G6. Yeah, we wish we hadn't mentioned it either. [via Marketing Daily]

Top ten funniest and most brilliant bus ads....

Ray Wert — Wed, 05 Sep 2007 19:18:07 EDT

Top ten funniest and most brilliant bus ads. [InventorSpot via Digg]

Buy A Chevy Aveo, Get A Free Autobot

Ray Wert — Tue, 04 Sep 2007 13:45:00 EDT

Who knew the Transformers craziness for the General could last this long. They've got a promotion going on where if you buy a brand spankin' new Chevy Aveo, you'll get yourself a limited-edition transformin' Aveo that goes by the name of "Swerve." There's only going to be 2000 of them, so get your Aveo today to get your hands on one. If you think this promotion won't work, just check out the following comment from the boys over at Transformers fan forum-site Seibertron:

"Let's hope there is a way to get this that does not involve shelling out tons of money. Or those of us who are Transformers completists will also be driving brand new Aveo's shortly."

Just add 2000 more Aveos to the end of next month's sales numbers.

[Seibertron, eBay via Autoblog]