Oregon Trail Remake Ditches Wagons for SUVs, Hybrids And... Umm, Wagons

The cult classic game, Oregon Trail, has finally received a much needed update. Thule Trail is an independent game still utilizing the same style of graphics, but an updated story line that involves a cross-country trip to a music festival in a variety of cars including the Honda Insight, Dodge Nitro or an old Volvo… »12/17/07 4:45pm12/17/07 4:45pm

Dodge Dog-Gate Continues, Fake Puppy Snuff Viral Vid Still Available On Internet

Chrysler Group PR main-man Jason Vines dropped a press release yesterday claiming he's working hard to get the Dutch viral video of a dog being electrocuted by the Dodge Nitro SUV off of YouTube. The only problem is it doesn't look like it's doing a lot of good. Actually, if you do a simple search of the popular pop… »7/20/07 8:30am7/20/07 8:30am

Chrysler Group Drops Price On Jeep Liberty To Make It More Of A Square Deal At $20,990

Well, the new 2008 models for Jeep are almost out — and Chrysler Group's released pricing on the newly re-designed and very much Nitro-like Liberty. They've dropped the base price on the 4x2 SUV letting freedom ring in at an MSRP of just $20,990 — $1,270 less than the 2007 model. The 4x4 on the other hand will start… »7/19/07 3:30pm7/19/07 3:30pm

Nothing On This World Left To Tune: Startech Takes On The Dodge Nitro

Must be why the Chrysler-tuning side of BRABUS decided to go underground to seek the next vehicle to Startech-stamp. Because oh look, they came up with the tunneling lack-o-cute, the Dodge Nitro. And really, you just know it's gonna be a killer tune job when the second paragraph of the press release touts the… »1/15/07 2:45pm1/15/07 2:45pm

Ad Watch: Chrysler, Dodge And Jeep Look To Stem Sales Losses With Crappy Satellite Radio Deal

Yes, we know Sirius sucks compared to XM — but, free satellite radio's free satellite radio, and considering the lease deals the folks at the Chrysler Group are now reported to be offering, I feel like it's almost a pity deal. So pony up your $185 or whatever per month, and you too can save a starving automaker —… »11/10/06 8:01pm11/10/06 8:01pm

Chrysler Group's Marketing Man Makes You Wonder: "Hey Joe, Is It Time To Go?"

The recent (and steeply sloping) sales and revenue downturn over at the American side of the German-American hybrid has caused folks to speculate whether the muckety-mucks running the day-to-day show under Chrysler Group CEO Tom "two shakes a day" LaSorda over in the Auburn Hills, MI HQ have been making the wisest of… »11/09/06 3:00pm11/09/06 3:00pm

Ad Watch: The Dodge Nitro — Now With Twice The Time, Twice The Heaviness Of The Original Commercial

Earlier this week, we had the opportunity to show you the new 30 second BBDO NY spot for the Dodge Nitro, with a hint we'd seen a bigger version of this breaking-through-the-earth ad over the weekend. Well, we've now got the big and anything but cute 60 second Nitro "Planet" spot, and here it is — but other than… »11/09/06 10:06am11/09/06 10:06am