Names are serious business.
Names are important. Names represent you and they stand in for you when you’re not around. Some names sound great when they’re in Italian, but don’t always translate well to English.
There are many problems that plague us. Shirts coming untucked when you sit down. Shoes that pull your socks down past your heels. Coffee that takes too long to cool off. Punks who pronounce the name of a certain German carmaker incorrectly. Of all the petty problems in the world, this is by far the most egregious.
Good people of the Jalopnik community, we need your help. Tom, a reader, is expecting a baby boy with his wife at the end of the year. Yay! Problem is, they are having trouble deciding on a name. Being a person who enjoys the cars, Tom thinks that an automotive-based name would be neat.
Today I am going to bring up an issue that has been seriously and dramatically plaguing our society for several decades now. I am referring, of course, to corporate capitalization.
Automakers can try all they want to distract consumers with flamboyant model names, but sometimes, it’s just too much.
Five sets of parents, five sets of well-meaning parents, five sets of good, kind-hearted parents, all decided to name their child "Subaru" last year. Yes, Subaru. They are possibly the best parents of all time.
Last night, Infiniti announced that in 2014, every single car they make will start with the letter 'Q.' The M35 becomes the Q70. The FX35 becomes the QX70.
Perhaps out of a fear of naming confusions or reinterpretations, a la the BMW Gina and Pontiac Aztek, many companies seem to be going towards alphanumericism (though that presents trouble in China, where the number "4" conjures up the sound of "death"). People fault the Chevy Nova for its Spanish translation, but we…
Because the current alpha-numeric soup is too confusing, BMW is reportedly going to be changing up their name game. But don't get too excited just yet. No, BMW will not be giving their cars real names; the 135i will not be renamed the 'BMW Dual Thruster DeLuxe Junior' and the X5 will not be renamed the 'BMW Fire Turd…