<![CDATA[Jalopnik: Mercury]]> http://cache.gawker.com/assets/base/img/thumbs140x140/jalopnik.com.png <![CDATA[Jalopnik: Mercury]]> http://jalopnik.com/tag/mercury http://jalopnik.com/tag/mercury <![CDATA[ The Sign Of The Cat...Under The Flag ]]>

Political statements weren't exactly the goal here, but this crusty-looking Cougar lovingly painted in Old Glory, sitting in the front yard of a semi-abandoned house certainly is a study in contrasts. [SideSalad.net]

See the rest of our Jalopnik Auto Flag-Elation here and check out our pre-Fourth Jalopnik Automotive Amerigasm here.

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Fri, 04 Jul 2008 10:00:00 EDT Andrew Stoy http://jalopnik.com/index.php?op=postcommentfeed&postId=397896&view=rss&microfeed=true
<![CDATA[ 1970 Mercury Monterey: W. C. Fields Knows It's Priced For Action! ]]> W. C. Fields died in 1946, but his mock-crafty drunk persona still had sufficient cultural resonance 24 years later for Mercury to use an impersonator to sell the huge '70 Monterey 2-door hardtop. We think this ad would have been better had the Fields character taken a big swill from a hip flask prior to getting behind the wheel, but that might have been going too far, even in 1970. We've seen an example of the big Merc down on the Alameda street.

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Mon, 23 Jun 2008 11:00:00 EDT Murilee Martin http://jalopnik.com/index.php?op=postcommentfeed&postId=396736&view=rss&microfeed=true
<![CDATA[ 1975 Mercury Cougar XR-7 ]]> The Mercury Cougar has been reinvented many times, but we've only seen a couple of incarnations in this series. We've seen the lean and mean '68 Cougar and the Bloated Final Year Of The Rebadged Mustang Cougar, but what about the Farrah Fawcett-Approved Cougar? I found this appealingly rough '75 parked across the street from the '82 280ZX Turbo and quite close to one of Alameda's non-Buick Skyhawks.


75_Cougar_LH.jpg
This car definitely runs and drives, but with gas prices closing in on five bucks there's no telling how much longer it will be possible for its owner to quench the thirst of its 351, 400, or 460.

75_Cougar_Opera_Window.jpg
Now that's class! A Cougar emblem in the little opera window! See, the Malaise Era wasn't entirely about diminished expectations- you could get down and funky with that special someone in the luxurious vinyl comfort of your Cougar's back seat, while the same activities in a cramped 60s Cougar would be more like a game of Twister inside a packing crate. Don't forget the Acapulco Gold and Foghat on the 8-track!

75_Cougar_Rr_RH.jpg
Sadly, those mean ol' bean counters at FoMoCo decreed that the super-cool sequential turn signals would be axed for this generation of Cougars, but the full-width taillights were partial compensation.


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Fri, 13 Jun 2008 09:00:00 EDT Murilee Martin http://jalopnik.com/index.php?op=postcommentfeed&postId=395375&view=rss&microfeed=true
<![CDATA[ That Chevy Badge Is Going To Fool Many, Many People ]]>

We'd argue the Confederate battle flag should actually go on the roof, but it's probably more difficult to paint something when you lack opposable thumbs. (props to Pat for the great shot)

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Thu, 12 Jun 2008 18:50:00 EDT Matt Hardigree http://jalopnik.com/index.php?op=postcommentfeed&postId=396030&view=rss&microfeed=true
<![CDATA[ 1967 Mercury Cougar With OM617 Turbodiesel Should Run On Lard! ]]> You want to drive a car powered by the most reliable automobile engine ever produced, you want to burn non-petroleum fuel, yet you don't want to drive a boring ol' Mercedes sedan like every other anti-dinosaur-juice diesel demon in town? Loyal reader Vance has pulled our coat about this '67 Cougar with a freshly rebuilt turbo-equipped Mercedes-Benz OM617 installed; this setup looks like it was done right, though the price seems on the painful side and the performance is likely more tortoise than hare (albeit a tortoise that could win a 500,000-mile race with ease). [Craigslist Los Angeles]

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Wed, 11 Jun 2008 08:00:00 EDT Murilee Martin http://jalopnik.com/index.php?op=postcommentfeed&postId=395755&view=rss&microfeed=true
<![CDATA[ Commenter Of The Day: Bohemian Rhapsody Edition ]]> There's a lot of debate about the true meaning behind "Bohemian Rhapsody," a mock-opera by the band Queen. But here's what we do know. When released as a single, the song was paired with "I'm In Love With My Car" as a b-side, thereby making Queen that much more awesome. The general structure of the song points to someone who has accidentally murdered a person and then sold his soul to the devil. In prison, he seeks guidance from God and finds, with the help of the angels, his soul. Hmm... something about to be murdered? What connections could be drawn from that?

More signs point to the death of Mercury cars, including the lack of future supply or any sufficient identity. In Re Re Ray's post Combat Chuck made this point, which we originally ignored:

If you sing the lyrics to Bohemian Rhapsody from the perspective of the Mercury brand, it's just a little bit creepy.
It actually is sort of creepy that Freddy Mercury would prevision the brand's demise. Though Mercury hasn't killed anyone we know of, they did commit the crime of lame badge engineering. But will their soul be saved? Here are the lyrics in case you were curious:
Is this the real life?
Is this just fantasy?
Caught in a landslide
No escape from reality
Open your eyes
Look up to the skies and see
I'm just a poor boy, I need no sympathy
Because I'm easy come, easy go
A little high, little low
Anyway the wind blows, doesn't really matter to me, to me

Mama, just killed a man
Put a gun against his head
Pulled my trigger, now he's dead
Mama, life had just begun
But now I've gone and thrown it all away
Mama, ooo
Didn't mean to make you cry
If I'm not back again this time tomorrow
Carry on, carry on, as if nothing really matters

Too late, my time has come
Sends shivers down my spine
Body's aching all the time
Goodbye everybody - I've got to go
Gotta leave you all behind and face the truth
Mama, ooo - (anyway the wind blows)
I don't want to die
I sometimes wish I'd never been born at all

I see a little silhouetto of a man
Scaramouch, scaramouch will you do the fandango
Thunderbolt and lightning - very very frightening me
Gallileo, Gallileo,
Gallileo, Gallileo,
Gallileo Figaro - magnifico

But I'm just a poor boy and nobody loves me
He's just a poor boy from a poor family
Spare him his life from this monstrosity
Easy come easy go - will you let me go
Bismillah! No - we will not let you go - let him go
Bismillah! We will not let you go - let him go
Bismillah! We will not let you go - let me go
Will not let you go - let me go (never)
Never let you go - let me go
Never let me go - ooo
No, no, no, no, no, no, no -
Oh mama mia, mama mia, mama mia let me go
Beelzebub has a devil put aside for me
for me
for me

So you think you can stone me and spit in my eye
So you think you can love me and leave me to die
Oh baby - can't do this to me baby
Just gotta get out - just gotta get right outta here

Ooh yeah, ooh yeah
Nothing really matters
Anyone can see
Nothing really matters - nothing really matters to me

Anyway the wind blows...

It's just a poor brand, nobody loves it. [Lyrics: QueenWords] ]]>
Tue, 10 Jun 2008 17:40:00 EDT Matt Hardigree http://jalopnik.com/index.php?op=postcommentfeed&postId=395731&view=rss&microfeed=true
<![CDATA[ Mercury Brand To Die In Blaze Of Ignominious Neglect By 2012 ]]> Freddie-Mercury.jpgThe dirty little secret at Ford is that Mercury's already dead, it's just that nobody can actually say it. Ford's in a tough enough fight on the eastern front without having to deal with a rear-attack in the west from legions of Lincoln-Mercury dealers pissed off they'll be losing half their sales channel. We understand that of course, but it doesn't mean we haven't done our damnedest to try to suss out the reality from every executive we've been able to get in front of. Whether it was at the 2007 Detroit Auto Show with Ford CEO Alan Mulally's "Mercury blands" slip-of-the-tongue or Mark Fields being unable to explain to us what Mercury was beyond "a Ford...that's a little different." Even at the Detroit Auto Show this year, we asked where the Mercury product was. We've been asking Ford for over two years about the status of the automaker's close-to-the-sun brand. We even asked you whether Mercury should survive after the Detroit News reported we should hear a gameplan for Mercury by the fourth quarter of this year.

Now it appears even Jill Wagner can't even save the brand, as the folks at Edmunds Inside Line have decided it's time to call time-of-death earlier than Ford. They've gone ahead and declared Mercury to be dead as a doorknob by 2012 — because product still hasn't appeared. Sure, they've got a newly-redesigned Mercury Milan expected for either the 2009 or 2010 model year, but beyond that? Not so much. It'll be sad to see another American brand wither away and die from the AIDS-like disease of poor product planning choices, platform prostitution and a horrifyingly bad economy, but frankly, hardly anyone will notice these days. And if we're really going to be frank, we're thinking there may still be another brand or two moving in the direction of death's doorway to join them. [via Edmunds Inside Line]

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Tue, 10 Jun 2008 08:40:00 EDT Ray Wert http://jalopnik.com/index.php?op=postcommentfeed&postId=395606&view=rss&microfeed=true
<![CDATA[ Is Mercury Worth Saving? ]]> With today's discussions of Mercury's possible demise and Kirk Kerkorian's boy Jerry York (and by "boy" we mean "the oldest man alive") claiming that Ford should drop Volvo and Mercury like it's hot, we have to wonder if Mercury isn't going to go the way of Plymouth, Oldsmobile and Merkur. This brings up the question of whether or not they should save it?

Ford's plan to make Mercury the Ford for younger, successful women doesn't seem to be panning out. The last somewhat unique model the brand had was the Mercury Marauder which, you know, wasn't quite for the ladies and was really just a Crown Vic. Fellas, ladies, what do you think?

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Tue, 27 May 2008 11:40:00 EDT Matt Hardigree http://jalopnik.com/index.php?op=postcommentfeed&postId=393380&view=rss&microfeed=true
<![CDATA[ Dealers Worried Mercury To Go The Way Of The Dodo, Waiting For A Ford Clubbing ]]> Jill_Mercury_Wagner.jpgIt can't be fun to be a Lincoln Mercury dealer right now. Not only do you have to endure your Cadillac Buick dealer friends showing off their relatively diverse and unique stable of new models, but there's no clear idea of what your future is going to hold. An article in the Detroit News features various dealers of Ford's more luxurious brands worried that there's nothing new in terms of Mercury models coming down the pipeline and that they're being phased out without anyone telling them about it. Ford insists there's no current plan to drop Mercury, despite the fact that the brand has dropped in sales by more than 30% in the last two years. Ford should announce the fate of Mercury by the fourth quarter of this year and there are a few things they need to consider.

First, it won't come as a shock that the cost of converting Fords into Mercurys isn't exactly astronomical. However, Ford has already indicated that Lincoln is planned to be the stronger of the two brands so why keep around a weak brand? Well, a big reason is that admitting Mercury is soon to be extinct will likely cause an ever greater loss in sales and an increase in lawsuits from dealers. They're not even getting a Flex derivative, so pity Jill Wagner. [DetNews]

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Tue, 27 May 2008 09:40:00 EDT Matt Hardigree http://jalopnik.com/index.php?op=postcommentfeed&postId=393318&view=rss&microfeed=true
<![CDATA[ PCH, Diesel Dilemma Edition: Diesel RX-7 or Diesel Lynx? ]]> We had another close race down the highway to the Lake of Fire yesterday, with the so-called win going to the triple helping of '55 Austin FX3 cabs in the Choose Your Eternity poll. Today, however, I'm inspired by the big drums of used tempura-frying oil I saw waiting for disposal behind the Japanese take-out joint near my house; think of all that potential carbon-neutral fuel just sitting there, waiting for some enterprising sort to put together a veggie-oil diesel machine to burn it up! Actually, what we really want is a diesel that runs on liposuction fat harvested from cosmetic surgeons- imagine the sheer coolness of driving a car that runs on human flesh- but the next best thing is a project fueled by your soul!


First of all, we have a hard time getting really enthusiastic about a veggie-oil-powered Mercedes-Benz diesel, because that's what 99.9% of veggie-oil-burnin' types are running- if you're going to go to the trouble of converting your vehicle to burn weird fuel, at least start with a weird vehicle! In fact, we think the best approach is to get a car that never came with a diesel option from the factory. For example, you could buy this 1986 Mazda RX-7 with Chevette diesel engine, which has been bid up to just over 300 bucks at this point. Yes, a Chevette diesel-powered RX-7, folks! Does it get any better than that? It starts up and moves under its own power, but "Feels like it needs struts on all four corners," so you'll have to figure on fixing the suspension before you get started putting a 200-gallon heated bacon grease tank in the back. Oh yeah, the Isuzu diesel used in the Chevette managed only 51 horsepower, so you'll either need to add turbocharging or get used to driving a car that takes several miles of acceleration to reach highway speed. Thanks to JRHMobile for the tip!

There's nothing wrong with using a factory diesel vehicle as the basis for your veggie-oil conversion, as long as you choose something more unusual than a Mercedes-Benz or even Peugeot (you Yurpeans have more diesel options, of course, so we suggest you head to an ex-Warsaw Pact nation and locate a Zaporozhets fitted with a Bulgarian diesel tractor engine). We tried and failed to find an example of the super-elusive Ford Tempo Diesel, but we've got the next best thing: this 1985 Mercury Lynx diesel (go here if the ad disappears). Have you ever seen a diesel Lynx? Of course not... which makes the $1,100 price tag seem like quite a steal for such a rare machine. It "runs good," though there's what sounds like a front main seal leak, the battery is "not very good," and it has "some rust and dents." Horsepower rating? 52! So while you're converting your Lynx to run on falafel oil, you'll probably want to add some turbocharging gear.

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Tue, 20 May 2008 17:20:00 EDT Murilee Martin http://jalopnik.com/index.php?op=postcommentfeed&postId=391927&view=rss&microfeed=true
<![CDATA[ Lincoln In Same Boat As Mercury, Won't Get Ford Flex Either ]]> Wes and I spent yesterday at a very Flex-ible Ford event in the Big Apple, and before we hit the road, we had a chance to sit down with some other journalists and break bread with our new mishpacha, Ford's chief creative officer J "Boss Of Big Balls" Mays. While other journalists were busy munching on mozzarella and delicious turkey-n-cranberry baguettes, we were asking the hard-hitting questions designed to break through Mays' built Ford tough PR shell and get to the juicy nuggets of upcoming product knowledge he had inside. We used sly questions like "So J, will Mercury and Lincoln get a Flex to call their own?"

Sorry Lincoln, according to J, despite rumors — and concepts to the contrary — you won't be getting a chance to go to the Flextreme. Neither will Mercury.

Also, our previous comments on the future of the Taurus X still appear to remain valid as we're told to expect "X" will stick around for a couple more model years — but beyond that, the future for the Flex's older brother originally named "Taurus Little" was unclear.

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Tue, 20 May 2008 06:30:00 EDT Ray Wert http://jalopnik.com/index.php?op=postcommentfeed&postId=391922&view=rss&microfeed=true
<![CDATA[ What's The Ultimate Pizza Delivery Vehicle? ]]> Back when I was a young Anteater, I was able to make a few bucks wrenching on fellow students' cars, but- in spite of living in a campus trailer park for 75 bucks a month- economic reality dictated that I get some sort of "real" job. So, I took a gig delivering pizzas to rich folks in Newport Beach in my Competition Orange '68 Mercury Cyclone. After a few weeks, I realized that I had the perfect pizza-delivery rig (for an era of sub-$1 gas, anyway), and here's why: when you roll up to a big mansion in a ritzy guard-gated beach community in a jacked-up Cyclone with a 351 bellowing through glasspacks, Mad Max-style white-spoke rims with the rear wheels sticking out about 6" from the fenderwells, and "Iron Fist" blasting on the stereo, and you park the car in the driveway with the engine running... well, let's just say the pizza purchasers can see their property values plummeting by the second and will fork over a fat tip just to make you go away quickly. So what's your ideal pizza-delivery machine?

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Thu, 15 May 2008 11:40:00 EDT Murilee Martin http://jalopnik.com/index.php?op=postcommentfeed&postId=390694&view=rss&microfeed=true
<![CDATA[ 1984 Mercury Topaz: Enlightened With Front Wheel Drive ]]> "30 seconds is hardly a fair amount of time to judge the handling characteristics of any car. One car recognizes that reality." That's why Mercury made a 20-page brochure explaining the suspension of their Tempo clone. We're sure millions dialed up 1-800-MERCFAX so they could read about mysterious features such as front-wheel-drive and independent rear suspension. Hmmm... when's the last time you saw a Topaz?

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Mon, 12 May 2008 15:40:00 EDT Murilee Martin http://jalopnik.com/index.php?op=postcommentfeed&postId=389417&view=rss&microfeed=true
<![CDATA[ Day Of The Cat: 1973 Lincolns And Mercuries Greet The Dawn Of Malaise! ]]> The cage door creeeeeaks open, (perhaps suggesting the rust that will soon assail most Malaise Lincolns and Mercuries), and the angry mountain lion struts out into a field full of parked cars. The Continental... the Marquis... Montego... Comet... Cougar... they're all here, and they're all packing more bloat and less power than ever before.

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Mon, 05 May 2008 11:00:00 EDT Murilee Martin http://jalopnik.com/index.php?op=postcommentfeed&postId=387001&view=rss&microfeed=true
<![CDATA[ Cheryl Tiegs Joins The Cat Set In Her '78 Cougar XR-7 ]]> While Farrah Fawcett merely allowed a cougar to sit on the roof of her car in her '75 Cougar ad, Cheryl Tiegs lets a mountain lion ride shotgun in her '78 (equipped with the hyper-Malaise "Midnight Chamois" option package). Not only that, but her hair totally out-feathers Farrah's, and her haunted mansion gives her more of an air of mystery. Did we mention the 134-horse 302 that came standard in this 3,800-pound car?

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Wed, 30 Apr 2008 13:00:00 EDT Murilee Martin http://jalopnik.com/index.php?op=postcommentfeed&postId=385043&view=rss&microfeed=true
<![CDATA[ 1964 Mercury Comet Cyclone, With Bonus Mercury Poll ]]> I enjoy the nice, shiny, well-preserved cars in this series, of course, but I really love me some beaters! Cars that haven't been coddled for one minute of their decades-long lives! This Cyclone is one of my all-time favorite Alameda cars; an original 289/4-speed machine, it's been roaring around the island for at least the last 15 years and probably longer. It sounds good, looks mean, and lives on a busy street. Sure, it's slowly rusting away, but it's got decades to go before the slow-motion California-style rust finally brings it down.


64_Cyclone_Frt_LH.jpg
I've talked to the owner of this car a few times (we were neighbors for a couple years in the late 1990s) and he's extremely proud of his wheels. As I recall, he's either the original owner or the second owner, and he has plans to get the body and paint done... someday.

64_Cyclone_Hood_Rust_2.jpg
There's some rust-through on the hood, but you figure it took 44 years to get this bad... plenty of time to fix the body!

64_Cyclone_Emblem_Fender.jpgThe Cyclone name was later applied to a separate Mercury model (the Merc version of the Fairlane/Torino), but in '64 it was the high-performance package for Mercury's Falcon clone. You got the 210-horse 289, some racy-looking emblems, and bucket seats when you opted for the '64 Comet Cyclone.

64_Cyclone_Rear.jpg
I'm puzzled by this car's vanity plate. There was a slot-car shop in town for a while, so perhaps the Cyclone's owner was the owner.

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First 200 DOTS

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Wed, 30 Apr 2008 09:00:00 EDT Murilee Martin http://jalopnik.com/index.php?op=postcommentfeed&postId=384436&view=rss&microfeed=true
<![CDATA[ How Not To Modify Your Mercury Cougar ]]> Whereas we like to think Jalopnik is a fairly safe and friendly place to express an opinion, niche forums can be brutal. Take the story of one young man and his last generation Mercury Cougar at the New Cougar forums. We know it can't be easy to be a Cougar owner — who do you have to look down on? Topaz owners? Nevertheless, these fan-boys soldier on and learn to squeeze every bit of love and performance out of their cars, which is something we can respect. But this guy's ride we can't respect. He's basically taken plywood and home theatre controls and shoved them in the backseat of his car (something you can do if you have no friends). The execution is so poor that it makes you start to appreciate the ridiculous import tuner crowd. But as harsh as we could be, our pithy comments are nothing compared to the ire directed at him by his fellow Cougar fan-boys. We've included a selection of said comments below the jump.

Selected Responses From The New Cougar Forums

"You do know that if you get in an accident, all that stuff is going to kill you, right?"

"What in the jihad??? What in earth brought you to think all those pc speakers would be so much better than just spending the money on a good car audio head unit. What do the girls say when you ride by blasting the windows startup sound?"

"Not sure if anyone posted this already but that ****'s gonna get stolen. WTF were you thinking, not just because it what it is, but because there is no harness and it is in plain view."

"The problem isn't the SOUND quality... the problem is that there are computer speakers (LOTS of Computer Speakers) filling the entire back seat! LOL

"That neon in the trunk was hilarious to me beacause it was bridged across both seats, so if you were to fold down one it would break. Then again you cant fold down your seats because there is a logitec demo in the back seat!"

Cougar Owner Responds

hey noggs you strike me as one of those Madison Democrat pplz but I'll ask anyway, PM me where you live so I can have a witness stop by and confirm that the speakers sound awesome.

Yes I do, just cropped it out. They're mounted on the dash. Didn't you think it odd that 5.1 speaker sets each had only 4 speakers back there? Guess where the other 2 are

Also, the neon lights are hidden (except in the back temporarily). I made sure that from sitting anywhere in the car, you can't see any part of the blue bar at all. You also can't see the exterior green ones without laying on the ground. I just took the shot of it with the camera cuz it wasn't catching the glow alone and to show where it was. Didn't you notice that the camera angle was from like a foot off the ground?

Btw if I get a stereo installed with an Aux in, I can use the door speakers at the same time. But seriously, you all own cougars, as if being 3 feet below your ears, nearer to the engine, with the insane amount of road noise you get makes them sound like anything. I can't stand them and it's not worth putting really expensive ones in that will sound better when they're in a horrible place to begin with.

That's just a small sampling of what has to be the longest 7G Cougar related thread in history. (h/t Braff) [New Cougar Forums]

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Thu, 17 Apr 2008 10:40:00 EDT Matt Hardigree http://jalopnik.com/index.php?op=postcommentfeed&postId=380873&view=rss&microfeed=true
<![CDATA[ Drive Phoenix To LA Very Slowly In a 1974 Mercury, Get Crap Mileage! ]]> How is it possible that a car weighing just over 2,200 pounds and equipped with a 2-liter engine can drive from Phoenix to Los Angeles at the maddeningly geriatric speed of 50 miles per hour and manage only a pathetic 32.4 miles per gallon? Yes, that's the best the '74 Capri could do! We're thinking it was the weight of several tons of Malaise pushing down hard on the car during the trip (not to mention the restrictive first-gen catalytic converters and miserable engine compression ratios of the era). The six-cylinder Comet made the same trip and grunted out an Saudi-oil-baron-pleasing 26.6 MPG, so we shudder to imagine the sort of single-digit mileage a 460-equipped Country Squire would have achieved.

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Wed, 16 Apr 2008 09:20:00 EDT Murilee Martin http://jalopnik.com/index.php?op=postcommentfeed&postId=379770&view=rss&microfeed=true
<![CDATA[ 2008 Mercury Mariner Hybrid, Part Three ]]> Why you should buy this car:
You want a luxury SUV that isn't blinged out or foreign. Your expectation of what luxury entails is fairly low. You don't like driving but you're too lazy to ride a bicycle. You give money to groups that support eco-friendly candidates but you don't actually vote.

Why you shouldn't buy this car:
You live by the motto "between here and there is better than either here or there." You spent $30,000 on your last five cars, combined. You're holding out for a diesel version. You realize it ain't this easy being green; making a meaningful reduction in your own environmental impact requires the kind of sacrifice and commitment that can't be achieved by driving a luxury SUV. You couldn't give a damn about the previous sentence.




Suitability Parameters:
Speed Merchants: No
Fashion Victims: Yes
Treehuggers: Yes
Mack Daddies: No
Tuner Crowd: No
Hairdressers: Yes
Penny Pinchers: No
Euro Snobs: No
Working Stiffs: No
Technogeeks: No
Poseurs: Yes
Soccer Moms: Yes
Nascar Dads: No
Golfing Grandparents: Yes

Also Consider:
• Toyota Highlander Hybrid
• Toyota Prius
• Lexus RX400h
• Chevy Tahoe Hybrid
• Saturn VUE Green Line
• Visiting New Orleans to help rebuild houses for lower-middle-class white people

Vitals:
• Manufacturer: Mercury
• Model tested: Mariner Hybrid
• Model year: 2008
• Base Price: $25,765
• Price as Tested: $31,000
• Engine type: 2.3-Liter I4 Electric Hybrid
• Horsepower: 133 (gas) + 94 (electric)
• Torque: 152lb/ft @ 4,250 RPM
• Transmission: Electronic CVT
• Curb Weight: 3,638 lbs
• LxWxH: 174.7" x 71.1" x 68.0"
• Wheelbase: 103.1"
• Tires: P235/70R16
• Drive type: FWD
• 0 - 60 mph: 10.7 Seconds
• 1/4-mile: 17.8 seconds
• EPA Fuel economy city/highway: 34/30
* Jalopnik Average: 26.1
• NHTSA crash test rating: N/A

Also see:

All of our reviews are always available by clicking the Jalopnik Reviews tag in the masthead.
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Fri, 11 Apr 2008 12:00:00 EDT Matt Hardigree http://jalopnik.com/index.php?op=postcommentfeed&postId=378587&view=rss&microfeed=true
<![CDATA[ 2008 Mercury Mariner Hybrid, Part Two ]]> Exterior Design:***
Whereas the platform buddy Ford Escape never manages to look tough enough and the other derivative, the Mazda Tribute, looks like a child with some sort of neurological condition, the Mercury Mariner Hybrid appears exactly as it should. By far the best looking of the trio, the conservative looks fare well next to luxury SUV offerings from Toyota and Acura.

Interior Design:**
Compared to the previous generation, the interior of the Mariner is smart and luxurious. The stone-colored leather seats are comfortable, though more side bolstering would be nice. The rear bench is roomy enough for two passengers joining you and your wife for a night of gallery hopping, and if you ditch them, the rear seats fold forward far enough to hold just a touch over 66 square feet of trendy crap.

Acceleration:**
You would think that with two propulsion sources this thing would get going a little faster. You'd be wrong. Though acceleration is on par with the V6 model, it's a complete crapshoot on anything but a clean start, thanks to the E-CVT transmission that never manages to predict what you want.

Braking:*
The line about regenerative braking is always "stopping helps you go." More like "stopping helps you go insane." Ignoring the serious effort it takes to slow the thing down, once you do start to stop there's an annoying dull click as you let off the brakes. This isn't to say they're so bad that you'll run over anyone, but the feel is all wrong.

Ride:***
The ride is remarkably smooth for what's supposed to be an SUV. Aware that no one with sense will be taking it off road, the Mariner's suspension is tuned to absorb every pothole and hobo with nary a bump.

Handling:**
Like a girl who offers you sex out of pity, it'll do what you want it to do but in the least enjoyable and most perfunctory way possible. But unlike pity sex, you're not going to brag about driving the Mariner to your friends afterwards.

Gearbox:*
As mentioned above, the continuously variable transmission is less a gearbox and more a complicated way to suck just that much more fun out of driving.

Audio:***
Like the 2008 Ford F-350 SuperDuty, the Mariner features the six-speakers-and-a-subwoofer Audiophile system. Unlike the F-350, the Mariner is so quiet that it is possible to hear your music. Using the standard audio input jack I was able to listen to my iPod through the system as I cruised for Etruscan pottery. The only thing this system is missing is thumb controls for the audio, something a car in this price range needs badly.

Toys:****
In addition to backup sensors, touch screen navigation system and one-touch moonroof, this is a hybrid. Though it doesn't get earth-shattering gas mileage, the hyrbid system is basically one big toy and with the navigation screen you get to watch as power is routed between the engine, motor and wheels. There's also a full 110v electrical output for keeping your iPod charged.

Value:*
When all is said and done, I can't imagine putting down nearly $10,000 over the base price of $21,300 for what is still a Ford Escape. By the time you get around to making up the difference in cost you'll have already sold it or set it on fire for the insurance money.

Overall: **
The Mariner Hybrid is nothing to write home about. You could drive hundreds of miles without realizing that you've been driving at all because little about the car is so offensive or so outstanding as to deserve any notice. There's probably a market for that, but we're not in it.

Also see:

All of our reviews are always available by clicking the Jalopnik Reviews tag in the masthead.
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Thu, 10 Apr 2008 12:00:00 EDT Matt Hardigree http://jalopnik.com/index.php?op=postcommentfeed&postId=378194&view=rss&microfeed=true
<![CDATA[ 2008 Mercury Mariner Hybrid, Part One ]]> The full title of this review is "2008 Mercury Mariner Hybrid, Part One or How I Learned to Stop Worrying and Love my Yuppie Ass" but the kicker wouldn't look good on the page. I do my best to pass myself off as anything-but-a-yuppie. Preferring to rock cheap chinos, a hoody and an Astros cap over J. Crew sweater vests and flat front Banana Republic slacks, but something about the Mariner Hybrid makes me suddenly think about how fly I'd look with the sleeves of my dress shirt exposed while driving through Lincoln Park listening to The Best Of Tuvan Throat Singing Vol. 2.

I've got to think about something while driving because the Mariner practically drives itself, leaving me free to remark aloud to my passengers about the possibility of converting a large closet to a "coffee and tea nook." Those words actually came out of my mouth: "coffee and tea nook." I'd like to contend that I'm a victim of geography, living in the über gentrified Lakeview neighborhood of Chicago, putting me within a five-minute walk of a specialty cheese shop, an all-independent theatre and a place that sells only cupcakes.

But no one put a gun to my head and said "you're gonna live in a post-war mid-rise apartment building across the street from a kitschy Korean fried chicken place or else." People in my neighborhood don't carry guns. They carry lattes and keys to their Mercury Mariner Hybrids. Seriously. There are at least half-a-dozen of these around, in addition to the hybridized Escapes, Highlanders and Prii.

And I can see why. If you don't like driving but need a vehicle and you're a graduate of the Rhode Island School of Design, the Mariner isn't a bad choice. Especially if you care about the environment enough to spend a lot of money to get gas mileage that isn't much better than the stock four-cylinder version. People go a bit far in mocking the smugness of hybrid drivers, but it is hard to argue that this car is doing more for the environment than the people taking a bus or a train to work.

The Mariner is also quite adept at filling all basic yuppie needs. Assuming you live in an urban area (thus the 'u'), the Mariner's backup sensor and small wheelbase combine to make an SUV that is exceedingly easy to parallel park. This was helpful when I had to pull up to the Paint Your Own Pottery place off Lincoln Ave to pick up the mug I had painted a couple of weeks before.

Mariner_Hybrid_YuppieOutfitting.jpgSmooth enough to keep my painted pottery and white truffle oil tofu pizza intact.

There's also the advantage of having an SUV that neither looks nor performs like an SUV. The chrome-toothed grille and mascara'd headlamps femme out any traces of masculinity found on the Escape, but the easy-open hatch and reasonably sized cargo area swallowed a load of organic groceries with ease. The suspension is tuned to absorb the abundant bumps and potholes of the urban environment perfectly, as well as tuning out all of the driving experience.

Unlike the beefier SUV offerings from other automakers, the Mariner Hybrid is a full hybrid with a system similar to the Toyota Prius. This means that it can run under the power of its 94 horsepower electric motor, 133 horsepower 2.3-liter four banger, or a combination of both. In slow city driving this isn't so bad as it is quiet enough to listen to The Buena Vista Social Club on your iPod without the threat of engine noise. Anywhere else the engine and motor switching on-and-off is unnecessarily noisy.

Power is also created through regenerative braking, whereby all the energy needed to get the brake pedal to work is transferred magically to the battery. If you like the feel of brakes that clamp down confidently, look elsewhere. In fact, if you like driving at all, look elsewhere. The stone-colored leather interior with the dual climate control is a reasonably comfortable place to hang out while passing the time between your studio apartment and a screening of a newly cut version of Fritz Lang's Metropolis at the Museum of Contemporary Art. But it's not a good place for someone who enjoys the time between point A and B as much as point A or B.

And that's me. I may have traded some of the punk rock edge I'd once felt was important for a pair of comfortable loafers and a swish looking jacket from Banana Republic, but I haven't lost my passion for driving. That feeling you get when you sit behind the wheel of a new vehicle and set out on the open road. A feeling that is wholly absent in the urban accessory that is the Mariner Hybrid.

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Wed, 09 Apr 2008 12:00:00 EDT Matt Hardigree http://jalopnik.com/index.php?op=postcommentfeed&postId=377714&view=rss&microfeed=true
<![CDATA[ 1968 Mercury Cougar ]]> How is it that I've only had one Mercury Cougar in this series so far, and that a Malaisemobile? Even worse, we forgot about all about the 40th anniversary of the Cougar last, in spite of repeated reminders from the Colorado Cougar Club! Maybe the problem is that the bloat-o-riffic Farrah Fawcett Cougar managed to obscure our mental images of the sleek 60s cats. Anyway, I've photographed several of the sporty Mustang-based Cougars on the island and you'll be sure to see them in this series, starting with this '68.


68_Cougar_LH.jpg
This Cougar lives in the East End, not far from the 1950 Pontiac Chieftan, and it seems to get driven regularly.

68_Cougar_Frt_RH.jpg
The 210-horse 302 was the standard Cougar powerplant for '68, but you could get it with a 390 or even a 335-horse 428. Judging by the lack of badging on this car, we can assume it's probably a 302 machine.

68_Cougar_Rear.jpg
It's a little bit battered, but it looks to be in good original condition and still getting its owner around in old-school Mercury style.



First 200 DOTS

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Tue, 08 Apr 2008 09:00:00 EDT Murilee Martin http://jalopnik.com/index.php?op=postcommentfeed&postId=376475&view=rss&microfeed=true
<![CDATA[ 1965 Mercury Comet 202 ]]> Hey, if you shoot enough photos of old cars on the streets of Alameda, sooner or later you'll get a shot that looks something like a Robert Bechtle painting! The photo above made me almost happy enough to forget my frustration that there's a super-original, 4-speed-equipped '68 AMX parked a couple doors down from this Comet... in a driveway, and thus off-limits to DOTS. The pain!


DrivewayBertone.jpg
And believe me, Alameda has plenty of DOTSworthy cars parked tantalizingly out of reach in driveways. Say, this Volvo Bertone, not to mention a 50s Land Rover, several Barracudas, a showroom-condition big-block '65 Impala, and... well, you get the idea. But never mind that- let's look at this fairly solid Comet, which is fair game for the roving DOTS camera!

65_Comet_Front.jpg
Charles Bukowski drove a Comet, though his was a few years older than this one. Still, that bestows some literary cachet upon the little Mercury.

65_Comet_tail.jpg
The '65 Comet 202 2-door listed at $2,108, which was $131 more than the mechanically identical 2-door Ford Falcon. What were you paying for when you got the Merc? Well, mostly you got a nameplate with more status than Henry's surname. But you also got some handsome styling touches, such as these taillights.

65_Comet_Emblem_Grille.jpg
Not only did you get snazzified styling when you got Mercury's version of the Falcon, you got images of the Roman god of profit all over the car!



First 200 DOTS

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Tue, 01 Apr 2008 09:30:00 EDT Murilee Martin http://jalopnik.com/index.php?op=postcommentfeed&postId=373729&view=rss&microfeed=true
<![CDATA[ IRS Gives Biggest Tax Credit To New Ford Hybrids ]]> Now that the tax incentives to on the Toyota Prius have run out, the new king of the road for deductions are the hybrid offerings from Ford — the Hybrid Ford Escape and Hybrid Mercury Mariner two wheel drive. The taxman will be giving buyers of the twin hybrids up to $3,000 in deductions in an effort to offset the additional cost associated with purchase. Of course, if and when Ford ever manages to build 60,000 hybrids, those incentives will evaporate just as they have for the Prius. [IRS.gov]

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Fri, 28 Mar 2008 12:45:00 EDT Ben Wojdyla http://jalopnik.com/index.php?op=postcommentfeed&postId=373469&view=rss&microfeed=true
<![CDATA[ Mustang Aussie: Ford To Focus On The Falcon, Not So Much Mercury ]]> We hear this AM that Ford's taking a page directly from GM's Aussie-loving playbook. Bryce Hoffman of the Detroit News, who's never met a job he couldn't hand-le when it comes to Ford, is reporting they're looking at bringing the rear-wheel-drive Falcon platform up from down under to provide the basis for the next Ford Mustang. In addition to the muscular two-door, it'll also be used for new sedans from the Ford and Lincoln brands — replacements for the Crown Vic and Lincoln Town Car — both scheduled to meet their demise come 2011. The only problem is, Auto Week reported this same thing like umm, in January. So we've got a more important question that Bryce has seemingly left unasked.

So what about Mercury? Good question — we've no clue, but we haven't seen any new product from the brand all about the heat in quite some time (wait, sorry, we mustn't forget the refreshed 2009 Mercury Mariner). We've also not heard of any new product coming down the development line. Oh FoMoCo, where art your Mercury brand? Who cares really, as long as that rear-wheel drive sedan looks like the Interceptor we saw at the Detroit Auto Show last year. [via Detroit News]

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Mon, 24 Mar 2008 08:15:00 EDT Ray Wert http://jalopnik.com/index.php?op=postcommentfeed&postId=371261&view=rss&microfeed=true
<![CDATA[ Yes, Mercury Really Did Make a Cougar Wagon ]]> A Mercury Cougar station wagon, you say? Yes, Cougar wagons really exist, and we aren't talking about homemade ones welded together by the wild-eyed freaks who build stuff like the Cyclonechero. In 1977, you could buy a Cougar-branded LTD wagon, and a Fox-based Cougar Villager wagon was available in '82. Thanks to Cougar expert Mark for the tip! [LTD Sightings]

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Thu, 21 Feb 2008 14:40:00 EST Murilee Martin http://jalopnik.com/index.php?op=postcommentfeed&postId=359000&view=rss&microfeed=true
<![CDATA[ Project Car Hell, 1958 Edition: Mercury Commuter or Vespa 400? ]]> Yesterday's all-Corvette Choose Your Eternity poll resulted in the '68 just barely edging out the '69, no doubt due to the Jimi Hendrix connection. Now it's time to try a different type of theme; we haven't yet seen a selection of cars based on a model year alone, so today we're going with two vastly different- yet vastly cool- choices from Anno Domini 1958, the year Nikita Krushchev became premier of the Soviet Union.


Inspired by the DOTS Mercury Commuter that blew away the competition in the Best DOTS Wagon Poll, I figured we needed a Hell Project Commuter as soon as possible. And, really, it's the perfect mix of must-have coolness (four-door hardtop wagon with every conceivable example of Chromium Rococo Excess) and impossible-to-find parts (MEL engine, weird not-shared-with-any-Fords trim and interior components, wraparound glass). But they're just about impossible to find, and expensive as hell... unless, of course, you head to Texas and score this diamond-in-the-incredibly-rough '58 (go here if the ad disappears) for a very reasonable $1,250. The 410 engine is "stuck," but you can actually find the MELs if you dig hard enough (anyway, we'd want to put a quad-turbocharged Cammer 427 in this thing). The seller is kind enough to inform us: "Missing: radiator, radio, front seat, front wheels," which makes one think that maybe everything else is still there! Could be, could be!

Dropping anchor in a 5,000-pound monster station wagon is fun and all, but it can get tiresome. Don't despair, though- you can still have a machine that glows with 50s optimism yet can maneuver through tight traffic and park in the stingiest imaginable urban parking spots. For example, this 1958 Vespa 400! The seller doesn't pull any punches, with the seemingly self-contradicting "restorable basket case" description right in the main subtitle. What you get here is a "restorable chassis" and seven crates of parts. Seven crates of parts! If ever there was a Project Car Hell mantra, that's got to be it! What's in those crates? How big are they? To add to the fun, the car has never been registered in the United States, but this is the sort of situation where the very flexible and understanding folks at the DMV will stop at nothing to help you sort out the paperwork... right? Yes, of course! Now, you could take the chassis and the Seven Magical Crates and do a period-correct restoration, which would certainly be fun... but we're thinking more in terms of something like this Vespa project. Either way, if you could finish this thing you'd be certain to love your Vespa. Thanks (and the ever-elusive second half-credit towards a Project Car Hell Tipster T-shirt) to BananaDoc for the tip; BananaDoc, as you may recall, sent in the Rolls we saw in the England's Dreaming PCH back in December.

Gawker Media polls require Javascript; if you're viewing this in an RSS reader, click through to view in your Javascript-enabled web browser.

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Thu, 14 Feb 2008 17:00:00 EST Murilee Martin http://jalopnik.com/index.php?op=postcommentfeed&postId=356364&view=rss&microfeed=true
<![CDATA[ Unlike D. B. Cooper, The Loverman Resurfaces! ]]> Like all of you, I was very sad when the Loverman left us. In my case, it was especially tough, because Jonny was the Jalop who talked the Gawker Overlords into hiring me (and it's been quite a ride since my first post a little over a year ago). However, those of us who jones for the Loverman's writing chops can now get a fix, because that sneaky devil Farago over at The Truth About Cars offered him sufficient booze, poker, and whores to sign up. Here's the Loverman's take on the Mercury brand: [TTAC]

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Thu, 14 Feb 2008 16:00:00 EST Murilee Martin http://jalopnik.com/index.php?op=postcommentfeed&postId=356620&view=rss&microfeed=true
<![CDATA[ 1960 Mercury Commuter Station Wagon, With Bonus Wagon Poll ]]> What's better than a regular station wagon? Why, a pink four-door hardtop station wagon with about 800 pounds of chrome, of course! I'm actually pretty familiar with this car, because I've known the owner for many years (and in fact was with him on the day a few years back when he bought it from the original owner). This Commuter was bought new at a dealership in Oakland and has lived its entire life in Alameda; I'm pretty sure it's only been off the island a handful of times in the last 48 years.


Commuter_Taillight.jpg
This wagon is insanely ornate even by 1960 standards. Fins, emblems, wraparound glass, the works. And, of course, the four-door hardtopness is the icing on the cake.

Commuter_Interior.jpg
The word "original" might be a bit mild when describing this wagon; it's a freakin' time capsule. The original receipts from the dealer are still in the glovebox. Of course, it wouldn't win any shows in its current condition, for two reasons: A) Nobody knows what the hell a Mercury Commuter is, and B) The paint and interior are quite faded by the Alameda sun.

Commuter_Snout.jpg
But who cares? It's a prime candidate for a thorough restoration, which wouldn't be too hard since everything is there (just a matter of spending lots of dollars on a fresh paint job and an total interior resto). And... breaking news: it's for sale! Take a look at the For Sale sign in the gallery for the contact info. And when you're done with that, take the DOTS Detroit Wagon Poll!



First 150 DOTS Cars



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Tue, 12 Feb 2008 09:30:00 EST Murilee Martin http://jalopnik.com/index.php?op=postcommentfeed&postId=354673&view=rss&microfeed=true
<![CDATA[ Alameda House Burns, Malaise Ford Product Appears Safe ]]> OK, first thing you need to know about this story is the Alameda way to pronounce the street name. It's not "Ver-SYE," it's "Ver-SAILS" (Alameda went through a big patriotic street-renaming frenzy after World War I, yet apparently didn't ask returning AEF vets how to pronounce French place names). Got it? So, what we have here is an East End house that caught on fire. Dull local news story, sure... but what's that in the driveway? Why, it's a Malaise Lincoln (or maybe it's a Mercury; the photo isn't clear enough) that shows all the signs of having been frantically moved out of the garage as the flames licked around it, while the rest of the house's contents went up in smoke. Priorities, people! This is why Alameda has so many old cars still on the street! [Alameda Sun]

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Fri, 01 Feb 2008 15:30:00 EST Murilee Martin http://jalopnik.com/index.php?op=postcommentfeed&postId=351462&view=rss&microfeed=true
<![CDATA[ Name That Mod: DIY Red Green Edition ]]> Okay, here's what we do know. Whatever this is, it uses an ironing board, a ladder, tons of duct tape, a flower pot sawed in half, paddles and what appears to be a canoe. All of it seems to be strapped onto a Ford Tempo, or maybe a Mercury Topaz, which happen to be two vehicles very worthy of some do-it-yourself modding. What we don't know is what the hell Red Green was looking to do with this contraption. Any ideas? My vote is catfish wrangling. Surely, this is amphibious. Surely.[MAKE]

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Fri, 01 Feb 2008 14:15:00 EST Travis Hudson http://jalopnik.com/index.php?op=postcommentfeed&postId=351706&view=rss&microfeed=true
<![CDATA[ 1955 Mercury Monterey ]]> Believe it or not, the last time we saw a 50s Detroit car in this series was the '57 Cadillac, way back in November. I've got quite a few of them photographed, but it seems that my recent focus on the Malaise Era has come at the expense of other decades. So, let's take a look at an extra-nice example of the Major Chrome Era: this '55 Mercury Monterey sedan.


55_Monterey_LH_Rr_2.jpg
I believe GM called this type of swimming-pool blue hue "Hawaiian Blue" back in the day; not sure what Ford called it, but it's very much of its time.

55_Monterey_Side_Trim.jpg
And take a look at the three-dimensionality of this trim! Good thing cars don't rust here, because this protuberance looks like prime rust territory.

55_Monterey_Taillight.jpg
This taillight and surrounding area are beautifully intricate. That's why you bought the Mercury instead of its Ford sibling back then- all the little extra decorative touches. You still got those touches 18 years later on the '73 Monterey, but with more bean-counter restrictions on the opulence.



First 150 DOTS Cars

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Wed, 30 Jan 2008 09:30:00 EST Murilee Martin http://jalopnik.com/index.php?op=postcommentfeed&postId=349330&view=rss&microfeed=true
<![CDATA[ D.C. Auto Show: 2009 Mercury Mariner And Ford Escape Debut, With New Tire Spoilers And Everything ]]> We'd forgive you if you didn't know that anything would be happening at the Washington, D.C. Auto Show this year. We'd also forgive you if you didn't know there was a new 2009 Ford Escape and Mercury Mariner on the way. Finally, we'd forgive you if after looking at these photos of the 2009 Ford Escape/Mariner you were unable to differentiate the two from the 2008 Ford Escape/Mariner. Besides a slight adjustment to the front fascia and rear tire spoilers, the big change is under the hood where Ford's mini utes are getting a new, 2.5-liter four banger mated to a 6-speed transmission. The result is an 11% in power to 170 horsepower and a slight increase in fuel economy (1 mpg). The optional 3.0-liter V6 gets a power bump to 230 horsepower and a 1 mpg increase in fuel economy as well (we're seeing a pattern). The mildly refreshed SUVs also get the fully loaded SYNC package as an option. Press release below the jump.

FORD delivers BETTER FUEL ECONOMY, more power

WASHINGTON, D.C., Jan. 22, 2008 - Today at the Washington Auto Show and Automotive News World Congress in Detroit, Ford Motor Company announced its hot-selling compact SUVs, the Ford Escape and Mercury Mariner, will become more fuel efficient, more powerful and more connected for the 2009 model year.

Fuel-efficient new 2.5-liter Engine

The new 2009 Ford Escape and Mercury Mariner make strides in fuel economy and emissions with a new, 2.5-liter engine and a smooth new fuel-saving 6-speed automatic transmission.

Not only is the new powertrain expected to improve the Escape and Mariner's EPA estimated fuel economy by 1 mile per gallon, it will also give the customer an 11 percent increase in horsepower to 170 horsepower.

The new 2.5-liter engine with intake variable cam timing (IVCT) boasts a 17-horsepower increase in output over the outgoing 2.3-liter engine.

Responsive with its peak 166 ft. lb. of torque, the engine also is refined, with dual-mode crankshaft damping, electronic throttle control and PowerPC engine electronic control.

The anticipated 1 mpg improvement in fuel economy will make Escape and Mariner more than competitive in the segment. With the improvements, Escape and Mariner also achieve ULEV II emissions certification.

The new engine also is the new basis for Ford's hybrid models, ushering in a host of improvements that will make the Ford Escape Hybrid and Mercury Mariner Hybrid even more appealing. Adapted to the Atkinson cycle, the engine is the first for Ford to incorporate variable valve timing on a hybrid engine.

"More than ever, the Escape Hybrid and Mariner Hybrid are the ultimate vehicles for commuters in the daily battle with urban traffic congestion," said Cischke. "For every eight Escape and Mariner vehicles we sell, one of them is a hybrid, and the appeal is growing."

An optional, 230-hp, 3.0-liter V-6 engine - a 30-hp increase over last year - also is offered. It, too, will offer an estimated 1 mpg fuel economy improvement and better acceleration, thanks to the new 6-speed transmission and engine enhancements, including new pistons, cylinder heads and fuel injection system.

Spotlight on Fuel Efficiency, Even in the Performance Version

The new, more fuel-efficient automatic 6-speed transmission featured in the Escape and Mariner offers a significant improvement in powertrain smoothness and drivability, replacing the four-speed automatic previously offered.

Its flexibility allows Escape and Mariner to feature a longer final-drive ratio for optimal fuel economy, while its smooth-shifting quality provides an enhanced experience for the driver, especially in combination with the more powerful engines in the Ford Escape and Mercury Mariner family.

Fuel savings also come from additional design and engineering features, including:

* Aerodynamic improvements, including a new front fascia chin spoiler and rear tire spoilers also play a role in the fuel economy story.
* A new 16-inch Michelin tire design offers improved rolling resistance that contributes to fuel efficiency, while also bringing improvements in quiet operation, steering and handling, and stopping distance.

All Escape and Mariner models now feature Easy Fuel™, a capless refueling system. This feature is not only a convenience for customers but also helps to prevent evaporative fuel emissions.

Escape and Mariner also incorporate new features to improve dynamic handling and ride characteristics, including a new 18.5 mm rear stabilizer bar and revised suspension tuning. Powertrain sound quality is enhanced by a new air induction system for V-6 engine models and a new exhaust system on all models.

Ford Hybrids: More Refinement, Safety and Performance

The new 2.5-liter engine also is the new foundation for the Escape Hybrid and Mariner Hybrid models. Adapted for hybrid use, the engine is Ford's first to use variable valve timing on an Atkinson cycle hybrid engine. Advancements in engine processor technology enable a nearly imperceptible transition from gas to electric mode.

A new brake system also provides a more seamless transition from regenerative braking to traditional braking. It incorporates a new pedal sensor that gives the driver better feedback and pedal feel similar to that of a traditional vacuum-assisted hydraulic system.

Also new this year is a new standard safety feature - AdvanceTrac® with RSC®. Already standard on gas-powered models, this patented Ford Motor Company stability control system includes roll stability control. Escape Hybrid and Mariner Hybrid are the only small hybrids to offer such an advanced safety technology.

At the Washington Auto Show, Ford will display a Ford Escape Plug-in Hybrid (PHEV) alongside the production Escape Hybrid. The plug-in research vehicle uses high voltage, lithium-ion batteries and can travel up to 30 miles on battery power alone before switching to full hybrid mode, delivering the equivalent of up to 120 miles per gallon for far fewer trips to the gas station.

Ford is collaborating with Southern California Edison in a unique partnership to advance the commercialization of PHEVs, demonstrating the potential for two industries to change the transportation and energy future.

This is part of Ford's sustainability strategy, which also includes a new engine technology called EcoBoost that will deliver up to 20 percent better fuel economy and 15 percent fewer CO2 emissions on half a million Ford, Lincoln and Mercury vehicles annually in North America starting within the next five years.

The EcoBoost family of 4-cylinder and 6-cylinder engines features turbocharging and direct injection technology and will be used in a range of global vehicles - from small cars to large trucks. Compared with more expensive hybrids and diesel engines, EcoBoost builds upon today's affordable gasoline engine and improves it, providing more customers with a way to improve fuel economy and emissions without compromising driving performance.

More Technology, Connectivity

The popularity of the Ford Escape and Mercury Mariner reflects a trend of continuous improvement and product enhancement, including the most "connected" driving experience available today.

New optional equipment includes:

* SYNC, the award-winning Ford in-car connectivity system developed with Microsoft, will be offered in Escape and Mariner. New for the 2009 model-year, SYNC features "911 Assist" which will help drivers connect with emergency assistance in the event of air bag deployment. Also available for 2009, SYNC will offer Vehicle Health Reports, which are designed to keep owners up to speed with vehicle maintenance needs through the syncmyride.com web site.

* SIRIUS® Travel Link™ , which offers real-time traffic, weather, fuel price, sports schedules and movie information when combined with Ford's next-generation navigation system with voice recognition.

Growing Popularity

With the continuous improvements to the 2009 Ford Escape and Mercury Mariner, the vehicles are primed to build on their sales success in the 2007 calendar year, which included record hybrid volume. Highlights include:

* Ford Escape Hybrid recorded a 10.4 percent increase in sales versus 2006, with 21,386 units sold, while Mercury Mariner Hybrid sales were up 17 percent over 2006 to 3,722 units.

* Total Ford Escape sales were up 5.2 percent to 165,596. Mercury Mariner was up 2.6 percent to 34,844 units.

The Ford Escape and Mercury Mariner are produced at Ford's Kansas City Assembly Plant, and the 2009 models will go on sale this summer.

[Source: Ford] ]]>
Tue, 22 Jan 2008 00:01:00 EST Matt Hardigree http://jalopnik.com/index.php?op=postcommentfeed&postId=347383&view=rss&microfeed=true
<![CDATA[ Broncomet! ]]> Charles Bukowski drove a Mercury Comet, so the Mercury-branded Falcon gets additional coolness points right there. The problem with the Comet, though, was that it wasn't so good off-road... until now! Now this gentleman in the California high desert city of Victorville has solved that problem for us, by transplanting a '64 Comet body onto a '67 Bronco chassis. You get a 289 and 3-speed manual, and all for just $3,000 asking! Thanks to prolific tipster and Saab racer LTDScott for yet another Jalopcentric tip! [Race-Dezert.com]

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Tue, 15 Jan 2008 14:30:00 EST Murilee Martin http://jalopnik.com/index.php?op=postcommentfeed&postId=345111&view=rss&microfeed=true
<![CDATA[ 1977 Ford Granada ]]> When you're talking about Malaise Era Fords, you might choose the Maverick we saw on DOTS as a good example of the Early Malaise period, and the Fox-bodied Fairmont as the archetypal Late Malaise Dearborn machine. But what about the Middle Malaise period? Why, the Granada is the obvious choice- they sold in huge numbers, yet featured the hallmarks of Detroit Malaise: miserable engine power and cruddy build qualiity. Still, the Granada (and its Mercury sibling, the Monarch) got the job done, and- as is the case with the Maverick- it's a bit sad that such a once-common car is now such a rare sight.


77_Granada_LH.jpg
Ford marketed the Granada as being like a Mercedes-Benz SLC, only cheaper, but it was really the last of the line of leaf-springed RWD sedans that stretched back to the old 60s Fairlanes. My parents had a 6-cylinder '78 Granada when I was in high school, and it was so sluggish as to be dangerous; freeway onramps were to be avoided whenever possible.

77_Granada_Rr_LH.jpg
The Mustang guys grab the disc-brake setup off these cars the moment they hit the junkyard; Granada brakes are a bolt-on for drum-brake Mustangs and Cougars.

77_Granada_Rosary.jpg
This 2-door example is still in pretty good shape; it parks on the same block as a house with four long-dead Pintos in the driveway, so the whole neighborhood has a Malaise Ford air.



First 150 DOTS Cars

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Fri, 11 Jan 2008 09:00:00 EST Murilee Martin http://jalopnik.com/index.php?op=postcommentfeed&postId=340965&view=rss&microfeed=true
<![CDATA[ Ford To Add EcoBoost Turbocharging and Direct Injection To 500,000 Vehicles ]]> If you've been wondering what Ford's big plans were for dealing with the new energy bill and higher CAFE standards and guessed hybrids or electric cars &mdash you were wrong. Ford's big plan is to add turbocharging and direct injection to 500,000 vehicles, starting with the 2009 Lincoln MKS. Ford claims this technology will boost performance while also affordably decreasing gasoline usage. According to their numbers, an EcoBoost car can recoup the initial investment in the technology in 30 months, compared to 12 years for a hybrid and 7.5 years for a diesel. The press release detailing this wild technology below the jump.

FORD TO EQUIP HALF A MILLION VEHICLES WITH ECOBOOST ENGINE TECHNOLOGY FOR UP TO 20% BETTER FUEL ECONOMY

DETROIT, Jan. 6, 2008 - Ford Motor Company is introducing a new engine technology called EcoBoost that will deliver up to 20 percent better fuel economy on half a million Ford, Lincoln and Mercury vehicles annually in North America during the next five years.

The EcoBoost family of 4-cylinder and 6-cylinder engines features turbocharging and direct injection technology. Compared with more expensive hybrids and diesel engines, EcoBoost builds upon today's affordable gasoline engine and improves it, providing more customers with a way to improve fuel economy and emissions without compromising driving performance.

"EcoBoost is meaningful because it can be applied across a wide variety of engine types in a range of vehicles, from small cars to large trucks - and it's affordable," said Derrick Kuzak, Ford's group vice president of Global Product Development.

"Compared with the current cost of diesel and hybrid technologies, customers in North America can expect to recoup their initial investment in a 4-cylinder EcoBoost engine through fuel savings in approximately 30 months. A diesel in North America will take an average of seven and one-half years, while the cost of a hybrid will take nearly 12 years to recoup - given equivalent miles driven per year and fuel costs," he said.

Ford will introduce EcoBoost on the new Lincoln MKS flagship in 2009, followed by the Ford Flex and other vehicles. By 2013, Ford will have more than half a million EcoBoost-powered vehicles on the road annually in North America.

In 2009, Ford first will introduce EcoBoost on the Lincoln MKS featuring a 3.5-liter twin-turbocharged V-6. It will produce the power and torque of a V-8 engine with the fuel efficiency of a V-6. In fact, with an estimated 340-horsepower and more than 340 lb.-ft. of torque, the Lincoln MKS will be the most powerful and fuel-efficient all-wheel-drive luxury sedan in the market.

More With Less
EcoBoost's combination of direct injection and turbocharging mitigates the traditional disadvantages of downsizing and boosting 4- and 6-cylinder engines, giving customers both superior performance as well as fuel economy.

With direct injection, fuel is injected into each cylinder of an engine in small, precise amounts. Compared to conventional port injection, direct injection produces a cooler, denser charge, delivering higher fuel economy and performance.

When combined with modern-day turbocharging - which uses waste energy from the exhaust gas to drive the turbine - direct injection provides the best of both worlds: the responsiveness of a larger-displacement engine with fewer trips to the gas pump.

Ford's 3.5-liter EcoBoost V-6, for example, can deliver upwards of 340-plus lb.-ft. of torque across a wide engine range - 2,000 to 5,000 rpm versus 270 to 310 lb.-ft of torque for a conventional naturally aspirated 4.6-liter V-8 over the same speed range. At the same time, this V-6 gives customers an approximate 2 mpg improvement and emits up to 15 percent fewer CO2 emissions to the environment.

Direct injection coupled with turbocharging allows for the downsizing of engines that deliver improved torque and performance. A small 4-cylinder EcoBoost engine has the capability of producing more torque than a larger 4-cylinder engine - nearly an entire liter larger in displacement - with better fuel efficiency.

The real-world fuel economy benefit is consistent no matter the drive cycle, meaning the engine is efficient in the city as well as on the highway - unlike hybrids, which are most efficient in stop-and-go traffic. In addition, customers who tow and haul - and have long turned to more expensive diesel powertrains for their superior towing capabilities - can find the engine performance they need from an EcoBoost powertrain.

EcoBoost - combined with multi-speed transmissions, advanced electric power steering, weight reductions and aerodynamic improvements - is part of Ford Motor Company's strategy to deliver sustainable, quality vehicles that customers want and value. Additional hybrid offerings and diesel engines are planned for light-duty vehicles.

Longer term, Ford plans to remain aggressive in the development of plug-in hybrids and hydrogen fuel cell-powered vehicles.

"We know that what will make the biggest difference is applying the right technology on volume vehicles that customers really want and value and can afford," said Kuzak. "EcoBoost puts an affordable technology within reach for millions of customers, and Ford's systems approach adds up to a big idea that differentiates Ford's sustainability strategy in the market."
[Source: Ford]

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Tue, 08 Jan 2008 15:03:20 EST Matt Hardigree http://jalopnik.com/index.php?op=postcommentfeed&postId=342193&view=rss&microfeed=true
<![CDATA[ Full-Size 1973 Mercury: Best F----n' Car Ever Made! ]]> Last time I was in Denver, I risked the wrath of our secret overlords by photographing their Mind Control Pinto at the airport; so far I haven't been shipped off to a re-education facility located at a defunct drive-in theater, but we all know it's best not to cross the Shadow Government. Now I'm back in the Mile High City, and this time I've found a pair of '73 Mercuries (one Marquis and one Monterey) whose owner was overjoyed to have his car photographed. He was taking advantage of a nice 55-degree day to change the coolant in his pair of 35-year-old daily drivers.


73_Mercs_Both_Owner_LH.jpg
The front car is a 1973 Mercury Marquis Brougham 4-door hardtop, equipped with all the Early Malaise Era luxury goodies... some of which may even be functional today!

73_Monterey_RH_Rr.jpg
The other one is a 1973 Mercury Monterey 4-door sedan. Other than some rear quarter rust, it's in pretty nice shape.

73_Marquis_LH_Frt.jpg
The Marquis has a peeling vinyl top and has been hit pretty hard (the owner described rear-ending "some fuckin' idiot," and we must assume the other vehicle didn't look so good after this barge plowed into it.

73_Marquis_Engine_Side.jpg
460 cubic inches, complete with 4-barrel carb. I don't have my reference guide handy, but '73 was early enough in the Malaise Era that the power numbers were still respectable. Bet this car can do some pretty mean burnouts! The Monterey has the 400 engine, which is quite well endowed in the torque department in spite of having fewer cubes.

73_Marquis_Emblem_Brougham.jpg
Now that's class! Detroit might consider a return to unabashed cheeze such as faux-royal crests- it's much more fun than hard plastic imitations of European luxury interiors.


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Mon, 07 Jan 2008 14:30:00 EST Murilee Martin http://jalopnik.com/index.php?op=postcommentfeed&postId=341134&view=rss&microfeed=true
<![CDATA[ Looking For a Personal Car? 1978 Cougar XR-7 ]]> In 1978, Mercury was looking to sell 200,000 new cars in six weeks, and that meant their "Personal Car" was needed to lead the way. We're not quite sure what's so personal about it, but it's boldly styled with a handsome new grille! Sure, it's a little more, uh, substantial than its 60s forebears, but those small Cougars were a little too impersonal for car buyers' tastes. Keep watching when the ad is done, because you get a bonus Old Milwaukee Beer ad, complete with Louis Armstrong impersonator and general Malaise-y goodness all around.

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Mon, 26 Nov 2007 16:30:00 EST Murilee Martin