Yes, you read that right. Shaquille O'Neal is now shilling for Buick. The former basketball star and inventor of the Shaq-Fu form of martial arts recently shot a Buick LaCrosse TV spot in Pasadena, California.

Whether it deserves the title or not, the 2010 Buick LaCrosse, with its brash new styling, fresh hardware and European bona fides, is the first "new Buick" of the "new GM." Shame about that whole old-folks image thing.

Rather than announce a 2010 Buick LaCrosse Super, GM's announced they intend to sell a miserly version of Buick's new hotness with a 182 HP version of their Ecotec four-cylinder. Malaise II-era anyone?

The 2010 Buick LaCrosse is the first entry from the tri-shield brand since the super sleeper Regal GSE that's got our attention. Even better, the price for the new hotness is just $27,835.

The brand-image smashing 2010 Buick LaCrosse has debuted out on the floor of the 2009 Detroit Auto Show, cut crystal platters of rock candy, and old Werther's Original were nowhere to be found.

The 2010 Buick LaCrosse isn't your Grandfather's Buick. Defying conventional wisdom, this Buick sedan sports slick styling, a classy interior and hardware that'll make even the most jaded buyer take a look.

The 2010 Buick LaCrosse is on its way and these latest spy shots of a mostly uncovered Lacrosse show it could be just the car Buick needs.