Kia Is Making A LeBron "King James" Special Edition K900

The Kia K900 has not been the most successful luxury sedan in terms of sales. So Kia tapped NBA superstar LeBron James to give the car some much needed exposure. According to a teaser picture from LeBron's Facebook page, it looks like King James is getting his own special edition K900. » 2/11/15 1:16pm 2/11/15 1:16pm

At Least One Person Maybe Bought A Car Because LeBron James Told Them To

A while back I wrote a post about LeBron James endorsing the not terribly popluar Kia K900 luxry car. While I give L Bron credit for actually driving the car in real life, I was skeptical on whether or not his endorsement would have any meaningful impact on sales. It has at least sold one car, I now know. » 2/05/15 1:35pm 2/05/15 1:35pm