America’s thirst for SUVs and pickup trucks cannot be quenched. Sitting atop that mountain of success is Jeep, the cash cow of Fiat Chrysler, set to diversify into even more vehicles soon. Luckily, gas will stay cheap forever, so here is the Jeep Wrangler pickup truck the world has been clamoring for.
To increase sales by 40% over the next five years, Fiat Professional wants their tiny 2014 Strada pickup and a new mid-sized 2016 pickup to takeover the Latin American, Middle Eastern and African markets. The new truck's launch happens to coincide with the next new mysterious product from Jeep.