According to reports from Sky News, Jaguar Land Rover plans to announce its venture into the electric-car market on Tuesday—and they’re starting off in competition, with a team in the FIA Formula E racing series.
Good Morning! Welcome to The Morning Shift, your roundup of the auto news you crave, all in one place every weekday morning. Here are the important stories you need to know.
Have you ever found your car stranded in a parking lot because some neighboring (jerk) drivers have parked too close for you to even open the door? That’s one problem that Jaguar Land Rover’s new prototype remote app can solve, letting you back your vehicle out of a tight spot using your smartphone.
Jaguar is currently experimenting with projecting a camera feed on the roof pillars to give you a 360 degree view of what's going on outside, and ghost cars projected in front of you to make navigation easier in a busy city.
If you don't want to drive a BMW at the Goodwood Estate, JLR Special Operations just launched the Jaguar Heritage Driving Experience where you can drive anything from a C-Type to a brand new F-Type R Coupe. Fun times.
Okay, it's not called the Awesome Division, but JLR's Special Operations unit will have a team of 150 specialists committed to restoring vintage machinery, tailoring one-offs for customers, and making more stuff like the F-Type Project 7. They'll also be doing "branded goods". So... three out of four ain't bad.
Jaguar/Land Rover sales were up 18% in February. Land Rover sold 3,905 cars, which is up 20% compared to 2012, making this their best February ever. Jaaaaag moved 1,148 cars, a 12% increase. It's kind of like a new British invasion. Kind of.
This is The Morning Shift, our one-stop daily roundup of all the auto news that's actually important — all in one place at 9:00 AM. Or, you could spend all day waiting for other sites to parse it out to you one story at a time. Isn't your time more important?