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Dodge "Grabs Life" By Going Bold And Killing Horns In New Ad Campaign

The horn-y brand has got a new owner and now they've got a newly shortened tagline. Dodge is going from "Grab life by the horns" to just simply "Grab life" and now they've got a new ad campaign to sell it. They've done it on the cheap though, snagging images from old commercials, tossed together with images of… » 7/09/07 9:45am 7/09/07 9:45am