Remember XtraNormal, the text-to-speech video website that brought us, among other clips, the glorious, profanity-laden HTC Evo vs. iPhone 4 video? Geico used it to create their latest TV spot. Is it brilliant, lazy, or both?
When a police officer asks for proof-of-insurance, most people reach for their card. When it's expired, most people take the ticket. Paul reached for his iPhone and saved himself $200 and a suspended license.