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You would think that a gorgeous high-performance supercar would practically sell itself. Add that Lamborghini badge into the equation, and the marketing department isn't left with much to do, right? Well apparently not. As you know, the real people that buy six-figure exotica aren't usually hardcore enthusiasts. Rather, they're often rich guys looking for something loud and flashy to show off to the ladies. So, Lamborghini has decided to target the target demo with this ad that reminds those poor rich suckers that they don't have a life, and they need to buy a
Lamborghini Gallardo LP560-4. Once you have one, brunette models will throw themselves at you, nightclubs will seat you in the VIP section, paparazzi will stalk you, and that deep void in your soul will be filled.
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Jalopnik
What happens when you combine a Lamborghini Superleggera with fancy china? High-speed tea. With the help of a really gentle crane, William Ashley China of Toronto has placed a new Lamborghini on a set of tea cups as the centerpiece of an unavoidable and clever piece of advertising for the store. The Italian exotic is resting only on those four cups and nothing else. This isn't the first time the store has attempted such a feat. Previously, they used a base Gallardo. We think the choice of the lighter Superleggera version is inspired, and next to a $225,000 Lambo, a $4,300 gravy boat seems much more reasonable. (Thanks to Kevin for the shots and info)
