Imagine New York City, still with all of the cabs — but minus the cab drivers — and you were free to take one on a joy ride of your own. That is the anarchic system the mayor of Paris is suggesting for the French city. Voiturelib' is its name (literally "free car"). And like the classic Ami 6, it's a bit wacky.

Once again taking the free sample approach, the company that killed the electric car has decided to give 1,000 drivers the chance to drive the hydrogen-powered Equinox SUV's for three months. The company will also offer free hydrogen services (because who has hydrogen lying around the house?). The catch, other than…

Is the next big incentive from automakers free car insurance? Apparently they already be doing it down under, mate. [MSNBC]

Allstate's rewarding the city of Warren, MI for its improvement in their national ranking of safe drivers with 20,000 gallons of free gas — to be handed out today in ten gallon fill-ups to any and all comers. The insurance company studied the driving records of residents of cities across 'merica and found Warren…

Shell and Ferrari are giving away a sheet of stickers celebrating the racing sponsorship deal between the two companies for the 2007 racing season. Although the stickers are, you know, for the kids — we think the little sticker of Ferrari team members Kimi Raikkonen and Felipe Massa giving a thumbs-up is super adorable …

The usually subscriber-only daily auto rag from the behemoth that is Crain Communications — the maker of such delightful reads as AdvertisingAge, TelevisionWeek, AutoWeek and the always fun Tire Business — has opened the doors to you, the everyman (or woman), for the rest of this week only. That's right, it's a…

Across the pond Ford-UK just announced a deal with Norwich Union to provide one year's free comprehensive motor insurance through Ford Insure plus one year's worth of free satellite navigation from Smartnav to eligible customers buying Ford Ka Design, Fiesta Style or StreetKa models. This is totally a brilliant idea…