Honda saw sales decline 39.2% from record-setting May 2008 results. Ford outsold Toyota (down 40.2%) for yet another month. GM sales were down a better-than-expected 29.6% and they sold twice as many Camaros in May as Honda sold Insight hybrids. Are American automakers mounting a comeback?
Ken Czubay, head of Ford's U.S. sales and marketing, today noted along with ambitious product strategy they're "going to aggressively market new products," because "we still have some very competitive Asian and European competitors." He's right, Ford's posted big conquest sales on the backs of their American rivals.
Ford US auto sales were down 44% in January, worse than the 31.9% drop expected by analysts. Anything larger than a Ford Focus was hit hard. SUV sales? Down over 50%. Trucks? Down over 40%.