industry news
Ford has announced third quarter losses of $129 million after pre-tax losses of a total of $2.7 billion. These results are an improvement from the company's
$380 million loss in the third quarter of last year. This news comes after a quarter ravaged by the twin problems of high gasoline prices and overall economic doldrums, but Ford's budget bright spot was a $2.3 billion reduction in retiree health care costs. So no layoffs, right? Not exactly.
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what the ford was that
As you already know, Ford dropped a
double dose of news on us this morning. First, they lost $8.7 billion during the second quarter of this year. Second, they've officially revealed "One Ford," their global product realignment plan to bring to the United States much of their European lineup that's considered by many to be top-notch. With some seriously long press releases to wade through and items like "North America Long-Lived Assets" to explain, we figured you could use a hand in figuring out what this all means. So, we've put together a quick walk-through of what was said and our explanation — in patented
Jalopnik Snap Judgment style — below the jump for all you people out there who just want to be "in the know."
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