The Gorgeous White Hell Where They Test Your Winter Tires

Spanning over more than 1,700 acres, the Ivalo Testing Center, or as they call it, “White Hell,” is the place where Finland’s snow tire maker, Nokian Tyres, tests their winter tires in extreme conditions, using over 20 different snowy or icy test tracks, including the world largest indoor ice rink. » 4/01/15 4:23pm 4/01/15 4:23pm

Flat Out At White Hell, The Northernmost Car Testing Center In The World

Nokian Tyres introduced winter tires in 1934 in Finland, and eighty years later – when they aren't chasing ice speed records on frozen lakes – they are still busy testing tires flat out while looking for reindeer on the biggest and coldest playground you've ever seen. Welcome to White Hell. » 3/17/15 2:55pm 3/17/15 2:55pm

Finland Gives Driver A $60,000 Speeding Ticket

I hate getting speeding tickets. That sinking feeling you get in your gut when you realize, crap, I'm boned, is just about the worst there is. And compared to some of us Jalops, I've had it easy. It also looks like I've had it easy compared to one particular Finn who got a $60,000 ticket. That's insane. But, on… » 3/04/15 11:59am 3/04/15 11:59am

Get Your Racing Name With Finland's New Name Generator

There are few rules that are universal to literally every type of motor racing. One of them is that if you want to win, you have to have a Finn. All the great drivers have been Finnish – Mika Hakkinen, Tomi Makinen, Dale Earnhardt (look it up). Thankfully, you can now get your very own Finnish name, too. » 3/19/14 3:00pm 3/19/14 3:00pm