Chicago Auto Show: Suzuki Equator Breaks Cover, Ready To Carry Your…

Suzuki showed off their trio of Suzuki Equator trucks you've already seen today. The purpose of coming out with a truck now? Buyers of Suzuki boats, motorcycles and ATV's drive a crapload of trucks and Suzuki thought they could sell them one. And if you didn't get the point, Suzuki President Mark Harano drove up on a… » 2/06/08 2:45pm 2/06/08 2:45pm

Ford to Show New Equator Truck Concept, Auction Old One for Charity

Ford announced it was readying a new Equator truck concept to show at the Tokyo motor show. It's the first concept to bear the Equator name since 2000, when Ford unveiled the sport utility truck concept (pictured) that set the design direction for the current generation of Ford's F-something pickups. The the new… » 9/29/05 4:55pm 9/29/05 4:55pm