Why car ads don't care about cars

Volkswagen's winning Super Bowl ad was just the tip of a massive marketing push to get Americans back in a fahrvergnügen mindset, part of its master plan to overtake Toyota as the world's largest automaker by 2018. Mike Sheldon, the head of ad agency Deutsche LA which created the spot summarized the approach above,… » 2/15/11 1:45pm 2/15/11 1:45pm

U.S. Transportation Secretary Hates Facebook, Twitter While Driving

U.S. Transportation Secretary Ray LaHood's fatwa against distracted driving could grow to include a ban on all in-car cellphone use and new tech automakers have already rolled out. Distracted driving is dumb; so are over-reaching regulations buffaloed into existence. » 10/08/10 10:00am 10/08/10 10:00am