While other states try to keep personalized vanity plates off the road, Texas auctions desirable combinations. Last night's winner: "FERRARI," at a record-setting $15,000. Big loser: The Jalopnik reader who paid $7,750 for the "DRAGONS" rear license plate.

The Virginia DMV wouldn't let this guy keep the world's greatest license plate, which jokingly advocated Virginia "EAT THE" kids first. But hitting your kids? Apparently, the DMV doesn't mind its residents being portrayed as enthusiastic child beaters.

This is Garth Yeaman, the 30-year-old who valiantly struggled to keep the world's greatest license plate from being destroyed by Virginia's humorless bureaucracy. He lost the battle, but he's not giving up the war. We interviewed him. Here's his story.