A guy named Carl Edwards (who was not sponsored by an Internet currency) did.
You probably thought you'd heard the last of Dogecoin, the meme-inspired cryptocurrency famous for, among other things, sponsoring Josh Wise's NASCAR Stock Car for one race, but nope! Now you can buy a Ferrari with it.
Thanks to the crowdfunding efforts of cryptocurrency users, racing fans and lunatics everywhere, a Dogecoin-themed Ford is now racing in NASCAR. Now there's an effort underway to expand Doge to the kickass Australian V8 Supercars series.