This Is The Most Badge-Engineered Car Of All Time

Badge engineering has been part of the auto industry ever since someone figured out the magical mix of calculus and alchemy that somehow makes money by selling the same car under different names. I've never been entirely sure how this actually works, but it must — because automakers continue to do it. » 1/30/12 12:00pm 1/30/12 12:00pm

Cricket? Avenger? No, The Volkswagen Dodge!

Well, now we're all curious about The Forgotten Mopar, the Plymouth Cricket (aka Hillman Avenger), so we're digging a little deeper into its story. Turns out it's a long and complicated one, with plenty of weird twists and turns. For example, how about an Avenger with VW emblems slapped on and sold in Brazil as the… » 7/27/07 5:00pm 7/27/07 5:00pm

Plymouth Cricket: The Amazing Disappearing Mopar

After watching the '71 Plymouth Cricket ad yesterday, we got to wondering: how was it that the Cricket (which was a rebadged Hillman Avenger built by the Chrysler-owned Rootes Group) disappeared from America's roads without a trace? Has anyone here ever seen one? After all, Chrysler did sell a fair number of them here… » 7/26/07 3:30pm 7/26/07 3:30pm

Cricket: Could It Be The Worst Car Chrysler Ever Sold?

Chrysler did pretty well selling rebadged Mitsubishi cars in the 70s. However, their effort to sell another captive import, the Plymouth Cricket, was another story altogether. Two words will suffice to explain its failure: Hillman Avenger. Still, this ad is lots of fun, as we get to see the Hillman drive inside a… » 7/25/07 11:30am 7/25/07 11:30am