Jalopnik: crewmax

NHTSA Gives Toyota A Four-Star Black Eye On Tundra Crewmax To Match The First

Ray Wert — Wed, 16 May 2007 11:15:00 EDT

Our boy Mike at PickupTruck has the scoop on what appears to now be two black eyes NHTSA's given the new Tundra truck from ToMoCo. That's right, the folks from the super best number one most awesome automaker from the land of the rising sun have received their second sub-five star frontal crash rating — this time for the new Tundra CrewMax pickup. This comes after the regular cab received similar frontal crash test ratings. Although we still haven't seen the double cab crash ratings, we're assuming the new kids to the medium-size pickup truck game aren't going to be very happy to see these results. All we've got to say is that it's not the size of your truck that matters, it's how well it can take a punch to the face. – Ray Wert

2007 Tundra Falls Short in NHTSA Frontal Crash Test Rating [PickupTruck.com]

It's Easy Not Being Green: Biggest Sales Of New Toyota Tundra Coming From Gas-Guzzling V8

Ray Wert — Mon, 16 Apr 2007 09:22:23 EDT

ToMoCo, the automaker all about selling the image of how it's easy for them to sell green, is seeing some interesting sales numbers in their new Tundra pickup. They're seeing unexpectedly high sales of the least fuel efficient engine in their stable. It appears, according to Automotive News, the company that's all about the hybrid that makes the Hollywood folks cream, is selling much higher numbers of the new CrewMax 5.7-liter V8 engine. That's the same one that's rated at 14 mpg city and 18 mpg highway. Apparently, according to folks at the number one super best automaker from the land of the rising sun

"The 5.7 has been 70 to 80 percent of our mix, and we thought it would be 50 or 60 percent...the 4.7 (V8) and V6 are not as popular."

Welcome to the world of selling full-size pickups gentlemen, please check your "green" image at the door. – Ray Wert

Spy Photos: Toyota Tundra Crew Max to Debut in Detroit

Mike Spinelli — Wed, 06 Dec 2006 08:01:42 EST

Toyota says it's planning to unveil the next phase of its domestic pickup dismemberment plan, the 2007 Tundra CrewMax, at the Detroit show. Spies say the largest of ToMoCo's revamped line will get a version of the new corporate 5.7-liter V8 that produces in range of 400 hp, along with a possible 11,000 lb towing capacity and enough room to transport a shift of pipe fitters to the nearest Hooters and back before management knows they haven't finished the R27 assembly. Toyota says its Tundra line for 2007 will include three cab styles, three wheelbases, three bed lengths, three engines, three trim levels, and three nervous competitors. – Mike Spinelli

[via NASIOC and SnoWest]