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Dodge Is Doomed, And K-Mart Sucks Worse Than We Thought
Ahhh, the rich and loamy waft of broadly speculative brand analysis. One of the principals at 24/7 Wall St., Douglas A. McIntyre, has tossed Dodge, around since 1914, on a prophetic scrap-heap of dying brands. As far as we can tell, 24/7 Wall St. engages in various forms of financial content creation. And if Dodge does go down the tubes, at least it's in good company. More » -
news
Chrysler and Nissan May Buddy Up for Compact Car
Reuters is reporting Nissan Motors and Chrysler LLC are deep in talks over a deal which would see Nissan supplying a compact car for Chysler's North American market. The target model would have a 1.8L engine and slot in the lowest rung of the Chrysler portfolio. Interestingly, the article goes on to mention how there could be further component sharing across car and truck platforms from both automakers. All of this brings up a question we always enjoy asking: What should we call this venture? Considering the Nissan Renault and Bajaj partnership on a Tata competitor, and the already well established Chryslerberus nickname, what should we call the fruits of this deal? More »
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