Yesterday, I did some digging into the meaning behind one of the most distinctive and puzzling car maker logos around: the Alfa Romeo 'dragon-eating-a-dude' crest. I was curious about Alfa's official company line on the badge, and, happily, they told me.
Having a coat-of-arms as your car's badge has been popular for decades. There's lots of good ones out there, with interesting details — Cadillac's little ducks, for example — but only one has what appears to be a dragon-snake swallowing some poor bastard: Alfa Romeo.
We think of car companies as leaders in style and design, but more often than not these manufacturers are conservative, bland appliance makers with logos to match. And even some of the cool auto firms have ultra-boring signage.
The dashboard and underhood of your car provide a constellation of symbols — much of the iconography is standard. The symbols that aren't? Sometimes they're easily understood and sometimes they're open for misinterpretation. Here's 20 icons trending toward the hilarious.
Here's a fun challenge: Name these 42 brand logos as fast as possible for bragging rights in the comments. Matt finished with 6:18 left, I brain-farted on Holden and finished at 5:10. How fast are you? [Sporcle]
Artist Timothy Raines focuses much of his talent on automobile logos in his series "Brand As Art." He makes the Cavillino in these works Rampante and spreads Bentley's wings with a triptych. Glorious and gorgeous!